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U.S. average yogurt price 2014-2017

A pint of yogurt in the United States costs around 2.33 U.S. dollars as of 2017. The price of yogurt has been steadily creeping upwards over the last several years.

Top yogurt flavors

There are dozens of creative and interesting yogurt flavors available on the U.S. market. In terms of volume, yogurt flavored with a strawberry blend had the highest sales. In 2018, strawberry blend flavored yogurt sold around 164.1 million pints in the United States. Vanilla flavored yogurt and plain yogurt were the second and third bestselling yogurt types.

Leading U.S. yogurt brands

Yogurt is a popular snack for Americans and as a result, there are many different brands to choose from at the grocery store. As of 2016, Chobani was the leading yogurt brand in the United States, followed by private label and Dannon’s “Light & Fit” variety. Chobani accounted for 11.6 percent of the total U.S. yogurt market in that year. A survey of American yogurt consumers found that approximately 46 million and 43 million Americans ate or drank Chobani and Dannon yogurt, respectively, in the last 30 days. .

Average price of yogurt in the United States from 2014 to 2017 (in U.S. dollars per pint)*

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Release date

November 2017


United States

Survey time period

2014 to 2017

Supplementary notes

* MULO+ C - retail channel includes: Grocery, C-Store, Drug, Walmart, Club (Sam’s, BJ’s), Dollar (Dollar General, Family Dollar, Fred’s), Mass Merchandiser (Target, Kmart, Shopko), and Military (DeCA) commissaries.
** Year-to-date for the period ending October 1, 2017.

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Statistics on "Yogurt in the U.S."

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