U.S. Yogurt Market - Statistics & Facts

Yogurt belongs to the dairy products category and is manufactured by the bacterial fermentation of milk. The most commonly used milk type for yogurt is cow’s milk. Yogurt is a food or snack enjoyed in many nations. By comparing the per capita yogurt consumption of different countries, it becomes clear that the U.S. yogurt market is still in its infancy. But industry experts see very high potential in this expanding market. Yogurt sales in the United States amounted to 7.7 billion U.S. dollars in 2015, up from 6.2 billion U.S. dollars in 2010.

The U.S. yogurt category is highly competitive and has seen many product introductions during recent years. Greek yogurt in particular created a lot of new excitement and activity within the yogurt segment. Greek yogurt saw tremendous growth over the past five years; from 391 million U.S. dollars in sales in 2010 to 3.7 billion U.S. dollars in 2015. Yogurt manufacturer Chobani has played a very important part in this development as they found the right approach to American consumers’ taste with their products at the right time. The year-on-year growth rates of Greek yogurt still show growing numbers, but it appears that the category grew on a lower rate in 2015 compared to 2010. Yogurt producers will have to find additional ways to allow continued positive performance. Greek yogurt has paved the path for other international-style yogurts. Relatively new products shaping the market include Australian-style and Icelandic-style yogurts. In addition to these niche products, manufacturers try to appeal to a wider audience with building more eating occasions besides the traditional breakfast yogurt.

Read more

Yogurt in the U.S. - Important statistics

The whole topic in one document

Yogurt in the U.S.
  • Edited and prepared
  • Download in PPT/PDF format
  • Instant access
  • From $365

The whole topic in one document

Yogurt in the U.S.
  • Edited and prepared
  • Download in PPT/PDF format
  • Instant access
  • From $365

Top 250 Companies: Food

Statista Toplist 2018
  • all top companies in a given industry or region
  • Includes contact details and key figures
  • available to download in Excel format for a seamless workflow

Manufacturing: Food in the U.S. 2018

Statista Industry Report - NAICS Code 311
  • first-class preparation of all data relevant to your specific industry
  • including revenue forecasts
  • for more than 60 industries

Food Report 2017 - Milk Products

Statista Consumer Market Outlook - Segment Report
  • all essential data on the digital and consumer goods sector
  • available to download in PDF and Excel format for a seamless workflow
  • regularly updated with new forecasts

Recommended statistics

Other studies on the topic

More interesting topics from the industry "Milk & Dairy Products"

More interesting topics from the industry "Milk & Dairy Products"

About Statista

Learn more about how Statista can support your business.

Request webinar

Any more questions?

Any more questions?

Get in touch with us quickly and easily. We are happy to help!

Get in touch with us quickly and easily. We are happy to help!

Do you still have questions?

Feel free to contact us anytime using our contact form or visit our FAQ page.

News