Reasons to start using easy access savings accounts Great Britain 2014

This statistic depicts the factors influencing people's decision to start using bank or building society easy access savings accounts, according to adults in Great Britain in 2014. Of respondents, over one fourth (26 percent) declared that they wanted protection agains uncertainty, while another 18 percent had a short term savings goal.

Factors influencing starting to use bank or building society easy access savings accounts in Great Britain in 2014*

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Sources

Release date

October 2014

Region

United Kingdom (Great Britain)

Survey time period

October 2014

Number of respondents

1,352**

Age group

18 years and older

Special properties

British adults.

Supplementary notes

* The question was phrased by the source as follows: "Which of the following factors influenced your decision to start saving or investing with bank or building society easy access savings account?"
** Base for this question (respondents who have ever used a bank or building society easy access savings account).

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Statistics on "Individual savings accounts in the United Kingdom (UK)"

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