The statistic illustrates the average spending of short-form direct response TV (DRTV) advertising campaigns in the United States from the second quarter of 2011 to the fourth quarter of 2017. In the fourth quarter of 2017, short-form DRTV advertising campaigns' cost amounted to a little over 718 thousand U.S. dollars on average.
Average spending on short-form direct response TV (DRTV) advertising campaigns in the United States from 2nd quarter 2011 to 4th quarter 2017
(in thousand U.S. dollars)
Characteristic
Spending in thousand U.S. dollars
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Response Magazine. (May 1, 2018). Average spending on short-form direct response TV (DRTV) advertising campaigns in the United States from 2nd quarter 2011 to 4th quarter 2017 (in thousand U.S. dollars) [Graph]. In Statista. Retrieved July 27, 2024, from https://www.statista.com/statistics/492974/spend-short-form-drtv-ad-campaigns-usa/
Response Magazine. "Average spending on short-form direct response TV (DRTV) advertising campaigns in the United States from 2nd quarter 2011 to 4th quarter 2017 (in thousand U.S. dollars)." Chart. May 1, 2018. Statista. Accessed July 27, 2024. https://www.statista.com/statistics/492974/spend-short-form-drtv-ad-campaigns-usa/
Response Magazine. (2018). Average spending on short-form direct response TV (DRTV) advertising campaigns in the United States from 2nd quarter 2011 to 4th quarter 2017 (in thousand U.S. dollars). Statista. Statista Inc.. Accessed: July 27, 2024. https://www.statista.com/statistics/492974/spend-short-form-drtv-ad-campaigns-usa/
Response Magazine. "Average Spending on Short-form Direct Response Tv (Drtv) Advertising Campaigns in The United States from 2nd Quarter 2011 to 4th Quarter 2017 (in Thousand U.S. Dollars)." Statista, Statista Inc., 1 May 2018, https://www.statista.com/statistics/492974/spend-short-form-drtv-ad-campaigns-usa/
Response Magazine, Average spending on short-form direct response TV (DRTV) advertising campaigns in the United States from 2nd quarter 2011 to 4th quarter 2017 (in thousand U.S. dollars) Statista, https://www.statista.com/statistics/492974/spend-short-form-drtv-ad-campaigns-usa/ (last visited July 27, 2024)
Average spending on short-form direct response TV (DRTV) advertising campaigns in the United States from 2nd quarter 2011 to 4th quarter 2017 (in thousand U.S. dollars) [Graph], Response Magazine, May 1, 2018. [Online]. Available: https://www.statista.com/statistics/492974/spend-short-form-drtv-ad-campaigns-usa/