As of the third quarter of 2021, the most popular sources through which internet users in France discovered new brands and products were ads on search engines, word-of-mouth recommendations and product samples. According to 23.2 percent of survey respondents they found new brands via TV ads and 11.5 percent said the same about print advertising.
Share of internet users in France who discover new brands and products via select channels as of 3rd quarter of 2021
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Statista Accounts:
Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.
DataReportal. (February 9, 2022). Share of internet users in France who discover new brands and products via select channels as of 3rd quarter of 2021 [Graph]. In Statista. Retrieved June 26, 2022, from https://www.statista.com/statistics/1259996/sources-of-new-brands-discovery-france/
DataReportal. "Share of internet users in France who discover new brands and products via select channels as of 3rd quarter of 2021." Chart. February 9, 2022. Statista. Accessed June 26, 2022. https://www.statista.com/statistics/1259996/sources-of-new-brands-discovery-france/
DataReportal. (2022). Share of internet users in France who discover new brands and products via select channels as of 3rd quarter of 2021. Statista. Statista Inc.. Accessed: June 26, 2022. https://www.statista.com/statistics/1259996/sources-of-new-brands-discovery-france/
DataReportal. "Share of Internet Users in France Who Discover New Brands and Products via Select Channels as of 3rd Quarter of 2021." Statista, Statista Inc., 9 Feb 2022, https://www.statista.com/statistics/1259996/sources-of-new-brands-discovery-france/
DataReportal, Share of internet users in France who discover new brands and products via select channels as of 3rd quarter of 2021 Statista, https://www.statista.com/statistics/1259996/sources-of-new-brands-discovery-france/ (last visited June 26, 2022)