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Revenue share of price promotions in FMCG food retail in Germany 2001-2014

Published by Statista Research Department, Apr 30, 2015
This statistic shows the share of price promotions in food retail revenues from fast moving consumer goods (excl. fresh products) in Germany from 2001 to 2014. In 2005, discounted products and special offers had a revenue share of roughly 12.2 percent in FMCG sales.

Revenue share of price promotions in food retail trade with FMCG in Germany from 2001 to 2014

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Release date

April 2015

Region

Germany

Survey time period

2001 to 2014

Special properties

excl. fresh products

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