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Change of coupon use among U.S. consumers 2015
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Change of coupon use among U.S. consumers 2015
How did your use of coupons change compared to the previous year?
This statistic shows the results of a survey on the change of coupon use among U.S. consumers in 2015. According to the report, approximately 54 percent of the respondents said that their use of coupons did not change compared to the previous year.
How did your use of coupons change compared to the previous year?
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Description
Source
More information
This statistic shows the results of a survey on the change of coupon use among U.S. consumers in 2015. According to the report, approximately 54 percent of the respondents said that their use of coupons did not change compared to the previous year.
Show more- Show sources information
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- Release date
- March 2016
- Region
- United States
- Survey time period
- Third quarter of 2015
- Number of respondents
- 1,000 respondents
- Age group
- 18 years and older
- Method of interview
- Online panel
Source
- Show sources information
- Show publisher information
- Release date
- March 2016
More information
- Region
- United States
- Survey time period
- Third quarter of 2015
- Number of respondents
- 1,000 respondents
- Age group
- 18 years and older
- Method of interview
- Online panel
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Statistics on "Coupon market in the United States"
- Overview
The most important statistics
- What are you currently saving for?Reasons for saving money in the U.S. 2017
- Total number of coupons distributed in the United States from 2011 to 2016 (in billions)Total number of coupons distributed in the U.S. 2011-2016
- Total number of coupons redeemed in the United States from 2005 to 2016 (in billions)Total number of coupons redeemed in the U.S. 2005-2016
- Methods of coupon redemption in the United States in 2016Methods of coupon redemption in the U.S. 2016
- Average face value of food and non-food free standing insert (FSI) coupons offered in the United States from 2013 to 2017 (in U.S. dollars)Face value of food & non-food FSI coupons in the U.S. 2013-2017
- Digital coupons
The most important statistics
- Importance of discounts and coupons to the overall digital purchasing decisions according to internet users in the United States as of March 2018, by age groupImportance of discount & coupons in digital purchases in the U.S. 2018, by age group
- Most popular sources for finding online coupons according to users in the United States as of August 2016Leading digital coupon sources according to U.S. users 2016
- Frequency of using coupons for online fashion purchases according to users in the United States as of August 2016U.S. digital coupon usage frequency for fashion purchases 2016
- Frequency of using coupons for online furniture purchases according to users in the United States as of August 2016U.S. digital coupon usage frequency for furniture purchases 2016
- Share of mobile-only visitors to leading couponing platforms in the United States in October 2017U.S. coupons sites mobile visits share 2017
- Frequency with which Millennial internet users in the United States use coupons when shopping digitally versus in-store as of November 2017U.S. Millennial digital & in-store coupon usage frequency 2017
- Food coupons
The most important statistics
- Shoppers who have redeemed coupons for grocery items in past month in the United States in 2017, by type*U.S. shoppers who have redeemed grocery coupons by type 2017
- Generation X shoppers who have redeemed coupons for grocery items in past month in the United States in 2017, by type*U.S. Gen X shoppers who have redeemed grocery coupons by type 2017
- How often do you use coupons for food at restaurants or bricks-and-mortar retail stores?Share of U.S. consumers who use coupons for food at restaurants or retail stores 2016
- Frequency of using coupons for online restaurant and food delivery purchases according to users in the United States as of August 2016U.S. digital coupon usage frequency for restaurant and food delivery purchases 2016
- Most advantageous benefits offered by mobile devices according to grocery retailers in the United States in 2018Biggest benefits of mobile devices per grocery retailers in the United States in 2018
- Consumer Behavior
The most important statistics
- Main reasons to look for coupons among consumers in the United States 2017Reasons to look for coupons in the U.S. 2017
- Main reasons to look for coupons among consumers in the United States 2017, by genderReasons to look for coupons in the U.S. by gender 2017
- Influence of coupons on purchase decisions in the United States in 2017, by product categoryInfluence of coupons on purchase decisions in the U.S. 2017, by category
- Reasons U.S. consumers used coupons in 2016, by age groupReasons U.S. consumers used coupons in 2016
- U.S. consumers usage of coupons in 2016, by genderU.S. consumers: Usage of coupons in 2016
- To what extent would you be trusting, if at all, of a coupon you received in the mail*?Trusting coupons received in the mail in the U.S. 2017
- Have you ever purchased something specifically because you had a coupon for it, even though you didn't need the item you purchased?Purchasing unneeded items specifically because of coupons in the U.S. 2017, by gender
- Frequency of looking for coupons via print media* in the United States in 2017, by genderFrequency of looking for coupons via print media in the U.S. 2017, by gender
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- U.S. consumers: change of coupon use 2015, by generation
- Influence of coupons on shoppers in the U.S. 2015
- Coupon usage of affluent shoppers in the U.S. 2015
- Change of newspaper coupon use among U.S. consumers 2015
- U.S. consumers: change of newspaper coupon use 2015, by generation
- Change of mailed paper coupon use among U.S. consumers 2015
- U.S. consumers: change of mailed paper coupon use 2015, by generation
- Canada: print and online flyer exposure 2013-2014, by flyer type
- Change of paperless discount use among U.S. consumers 2015
- U.S. consumers: change of paperless discount use 2015, by generation
- Consumer preferred channels to communicate with brands in the U.S. 2018
- Consumer awareness of and attitude towards GDPR legislation in the UK 2017
- Trusting coupons received in the mail in the U.S. 2017, by gender
- Most common ways to receive restaurant coupons in the U.S. as of November 2013
- Trusting coupons received from a hand out in the U.S. 2017
- Main reasons not to redeem coupons in Germany 2014
- Product categories for impulse purchases with coupons in Germany 2014, by gender
- Printed coupon usage penetration in France 2014, by socioprofessional category
- Digital coupon usage penetration in France in 2014, by socioprofessional category
- Coupon unavailability as a purchasing decision factor in France 2014
Studies
- Coupon and promotional offer usage in the United Kingdom (UK)
- Coupon market in the United States
- Food shopping behavior in the United Kingdom (UK)
- States of Guernsey - Retail Survey
- The Shopper Story 2017 - United States
- Counterfeit Goods in the UK
- The Shopper Story 2017—UK
- 2014 Motorola Solutions Shopping Study
- The 2012 Accenture consumer electronics products and services usage report
- Devices, consumption, and the digital landscape 2012
- Generation Y: Shopping and Entertainment in the Digital Age
- The 2013 Accenture consumer electronics products and services usage report
- Apadmi Retail Report 2017
Statistics on "Coupon market in the United States"
- What are you currently saving for?
- Total number of coupons distributed in the United States from 2011 to 2016 (in billions)
- Total number of coupons redeemed in the United States from 2005 to 2016 (in billions)
- Methods of coupon redemption in the United States in 2016
- Average face value of food and non-food free standing insert (FSI) coupons offered in the United States from 2013 to 2017 (in U.S. dollars)
- Importance of discounts and coupons to the overall digital purchasing decisions according to internet users in the United States as of March 2018, by age group
- Most popular sources for finding online coupons according to users in the United States as of August 2016
- Frequency of using coupons for online fashion purchases according to users in the United States as of August 2016
- Frequency of using coupons for online furniture purchases according to users in the United States as of August 2016
- Share of mobile-only visitors to leading couponing platforms in the United States in October 2017
- Frequency with which Millennial internet users in the United States use coupons when shopping digitally versus in-store as of November 2017
- Shoppers who have redeemed coupons for grocery items in past month in the United States in 2017, by type*
- Generation X shoppers who have redeemed coupons for grocery items in past month in the United States in 2017, by type*
- How often do you use coupons for food at restaurants or bricks-and-mortar retail stores?
- Frequency of using coupons for online restaurant and food delivery purchases according to users in the United States as of August 2016
- Most advantageous benefits offered by mobile devices according to grocery retailers in the United States in 2018
- Main reasons to look for coupons among consumers in the United States 2017
- Main reasons to look for coupons among consumers in the United States 2017, by gender
- Influence of coupons on purchase decisions in the United States in 2017, by product category
- Reasons U.S. consumers used coupons in 2016, by age group
- U.S. consumers usage of coupons in 2016, by gender
- To what extent would you be trusting, if at all, of a coupon you received in the mail*?
- Have you ever purchased something specifically because you had a coupon for it, even though you didn't need the item you purchased?
- Frequency of looking for coupons via print media* in the United States in 2017, by gender
- U.S. consumers’ shopping strategies to save money on holiday gifts in 2017, by strategy*
- Change of coupon use among consumers in the United States in 2015, by generation
- Influence of coupons on shoppers in the United States in 2015
- Coupon usage of affluent shoppers in the United States in 2015*
- How did your use of paper coupons from newspaper coupon books change compared to the previous year?
- Change of newspaper coupon use among U.S. consumers 2015, by generation
- How did your use of paper coupons you receive in the mail change compared to the previous year?
- Change of mailed paper coupon use among U.S. consumers 2015, by generation
- Print and online flyer exposure in Canada from 2013 to 2014, by flyer type
- How did your use of paperless discounts change compared to the previous year?*
- Change of paperless discount use among U.S. consumers 2015, by generation
- Leading channels preferred by consumers to communicate with brands in the United States as of June 2018
- Share of respondents that agreed with the following statements on data privacy and the upcoming GDPR legislation in the United Kingdom (UK) as of December 2017
- To what extent would you be trusting, if at all, of a coupon you received in the mail*?
- How do you usually receive promotional offers and coupons for restaurants?
- To what extent would you be trusting, if at all, of a coupon you received from a hand out*?
- What are your five main reasons not to redeem coupons?
- In which of the following product categories could coupons motivate you to make an impulse purchase?
- Usage penetration of printed coupons in France in 2014, by socioprofessional category
- Usage penetration of digital coupons in France in 2014, by socioprofessional category
- Did you ever decide not to buy something because you could not find a coupon?
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