There are a variety of terms used to describe a code one enters during checkout for the purposes of buying products or services at a discounted price. Approximately 44 percent of surveyed consumers in the United States called it a "promo code", making it the most commonly used name for the concept. About three in ten U.S. consumers also referred to it as a "discount code", while only a handful of respondents called them "voucher codes."
Most commonly used terms for codes used at checkout among consumers in the United States in 2021
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CouponFollow. (August 18, 2021). Most commonly used terms for codes used at checkout among consumers in the United States in 2021 [Graph]. In Statista. Retrieved January 14, 2025, from https://www.statista.com/statistics/1295654/common-terms-for-codes-used-at-checkout-us/
CouponFollow. "Most commonly used terms for codes used at checkout among consumers in the United States in 2021." Chart. August 18, 2021. Statista. Accessed January 14, 2025. https://www.statista.com/statistics/1295654/common-terms-for-codes-used-at-checkout-us/
CouponFollow. (2021). Most commonly used terms for codes used at checkout among consumers in the United States in 2021. Statista. Statista Inc.. Accessed: January 14, 2025. https://www.statista.com/statistics/1295654/common-terms-for-codes-used-at-checkout-us/
CouponFollow. "Most Commonly Used Terms for Codes Used at Checkout among Consumers in The United States in 2021." Statista, Statista Inc., 18 Aug 2021, https://www.statista.com/statistics/1295654/common-terms-for-codes-used-at-checkout-us/
CouponFollow, Most commonly used terms for codes used at checkout among consumers in the United States in 2021 Statista, https://www.statista.com/statistics/1295654/common-terms-for-codes-used-at-checkout-us/ (last visited January 14, 2025)
Most commonly used terms for codes used at checkout among consumers in the United States in 2021 [Graph], CouponFollow, August 18, 2021. [Online]. Available: https://www.statista.com/statistics/1295654/common-terms-for-codes-used-at-checkout-us/
