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Share of firms active in e-commerce in Italy 2017, by industry

Share of enterprises active in e-commerce* in Italy in 2017, by industry

by Statista Research Department, last edited Jul 31, 2019
Share of firms active in e-commerce in Italy 2017, by industry In 2018, 83.7 percent of Italian businesses active in the accommodation sector were active in the e-commerce sales activities. This represents the highest share among the categories considered. Still in the hospitality sector, approximately 45 percent of travel agencies, tour operators and reservation services providers were also active in online sales activities. Another sector that boasted a high share of business active in ecommerce sales was publishing (67 percent).
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Share of enterprises active in e-commerce* in Italy in 2017, by industry

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