Share of people who trust the following TV channels in Sweden 2010-2020

Trust in the Swedish TV channels SVT, TV4, and TV3 generally decreased in the past decade. According to a survey from 2020, the highest confidence was measured with the public service station SVT. 62 percent of respondents stated to trust this channel's content. By contrast, the share of people trusting the private TV station TV3 was ten percent.

Share of people who trust the following TV channels in Sweden from 2010 to 2020

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Source

Release date

March 2020

Region

Sweden

Survey time period

2010 to 2020**

Number of respondents

1,200*

Age group

16 years and older

Method of interview

Online interview

Supplementary notes

* refers to 2020. The source does not specify the number of respondents regarding the survey periods from 2010 to 2019.
** date of survey in 2020: February 10-20. The source does not specify the date of survey from 2010 to 2019.

The figures have been taken from several publications.

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