Methods U.S. consumers use to verify "healthy" claims made by food brands 2016

This statistic shows the results of a survey conducted in July 2016. U.S. consumers were asked how they verify "healthy" or "nutritious" claims made by food brands. During the survey, 27 percent of the respondents cited visiting the brand's website as a way of verifying a claim.

When a food brand claims to be “healthy” or “nutritious,” how do you verify that claim?

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Release date

November 2016


United States

Survey time period

July 2016

Number of respondents

2,021 respondents

Age group

18 years and older

Supplementary notes

The source does not specify the publication date. The date of publication is the date of access.
The source does not provide the type of survey.

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