Based on survey results from June 2020, the percentage of the total Dutch supermarket revenue generated through online grocery platforms increased during COVID-19. Albert Heijn, Jumbo and Picnic were the three biggest online supermarkets of the Netherlands in 2020, together taking up more than half of the market. The most cited argument not to buy food online was that there is a supermarket already close to home. Another reason was that consumers preferred to check the product’s quality before purchasing.
Share of supermarket revenue that is generated through online grocery shopping from October 2015 to June 2020
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Supermarkt & Ruimte. (June 10, 2020). Share of supermarket revenue that is generated through online grocery shopping from October 2015 to June 2020 [Graph]. In Statista. Retrieved May 29, 2022, from https://www.statista.com/statistics/659554/share-of-supermarket-revenue-generated-online-in-the-netherlands/
Supermarkt & Ruimte. "Share of supermarket revenue that is generated through online grocery shopping from October 2015 to June 2020." Chart. June 10, 2020. Statista. Accessed May 29, 2022. https://www.statista.com/statistics/659554/share-of-supermarket-revenue-generated-online-in-the-netherlands/
Supermarkt & Ruimte. (2020). Share of supermarket revenue that is generated through online grocery shopping from October 2015 to June 2020. Statista. Statista Inc.. Accessed: May 29, 2022. https://www.statista.com/statistics/659554/share-of-supermarket-revenue-generated-online-in-the-netherlands/
Supermarkt & Ruimte. "Share of Supermarket Revenue That Is Generated through Online Grocery Shopping from October 2015 to June 2020." Statista, Statista Inc., 10 Jun 2020, https://www.statista.com/statistics/659554/share-of-supermarket-revenue-generated-online-in-the-netherlands/
Supermarkt & Ruimte, Share of supermarket revenue that is generated through online grocery shopping from October 2015 to June 2020 Statista, https://www.statista.com/statistics/659554/share-of-supermarket-revenue-generated-online-in-the-netherlands/ (last visited May 29, 2022)