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Cosmetics product purchase frequency of female U.S. consumers 2017, by channel

Published by
Dominique Petruzzi,
Feb 2, 2022
This statistic presents the frequency of purchasing makeup products according to female consumers in the United States as of May 2017. According to the survey of beauty and cosmetics interested women in the United States, 35 percent of those who shopped for such products offline purchased makeup products once per month.

Frequency of purchasing makeup products according to consumers in the United States as of May 2017, by purchase channel

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Release date

June 2017

Region

United States

Survey time period

May 16 to 18, 2017

Number of respondents

1,006 respondents

Age group

18 years and older

Special properties

who are interested in beauty and/or cosmetics

Method of interview

Online survey

Supplementary notes

This question was phrased by the source as follows: "How often do you purchase makeup products?".

Percentage points not equal to 100 percent are probably due to rounding.

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Channels and retailers

8

Purchasing behavior

6

Consumer preference

6

Online behavior

8

Further related statistics

18

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Topics

Cosmetics Consumer Behavior in the U.S.Cosmetics industry in the U.S.U.S. Cosmetic BrandsCosmetics in Canada
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