Share of regular e-shoppers in Russia in 2018, by frequency

In 2018, nearly 70 percent of the polled population shopped online at least once a month, which was 22 percent higher than in the previous year. Furthermore, 17 percent of the respondents in 2019 revealed that their average frequency of online purchases was once a week. Such rates made Russia one of the fastest-growing countries on the e-commerce market.

Distribution of customers making online purchases in Russia in 2018, by frequency of e-shopping

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Release date




Survey time period


Number of respondents


Age group

17 years and older

Supplementary notes

* The respondents had to answer the following question: "On average, how often do you buy products online?"
** The total number of respondents in the global survey, not only in Russia.

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Statistics on "Online shopping in Russia "

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