Consumer attitudes towards brands at Lidl stores in the U.S. 2017

This statistic shows the attitudes of consumers towards private label brands at Lidl stores in the United States as of June 2017. During the survey, 226 respondents (roughly 44.5 percent) reported being concerned that they're unfamiliar with the taste and quality of private brands stocked at Lidl stores.

Consumer attitudes towards private brands at Lidl stores in the United States as of June 2017

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Source

Release date

June 2017

Region

United States

Survey time period

June 2017

Number of respondents

508 respondents

Special properties

Respondents from North Carolina, South Carolina and Virginia; Respondents had never been to Lidl in the U.S. before

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