Global smartphone user trust in data use of mobile apps and services 2017

This statistic reports on the most common attributes smartphone users find vital in building trust in mobile apps and services' use of data as of July 2017. According to the findings, 42 percent of respondents stated that one of their building blocks of trust in mobile apps and services' use of data was if they could have the option to have all of their information deleted. Additionally, 38 percent of respondents reported that they wished to also have the option knowing what information was collected from them and what was done with it.

Most important attributes that smartphone users worldwide find vital in building trust in mobile app and service use of data as of July 2017

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Sources

Release date

July 2017

Region

Worldwide

Survey time period

July 2017

Number of respondents

6,500 respondents

Supplementary notes

Question: "Which of the following would help you have more trust in how an app or service uses your data?"
Based on 6,500 smartphone users in 10 countries: Belgium, China, France, Germany, Poland, Romania, South Africa, Spain, UK, and USA

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