LGBT theme presence in advertising in the U.S. 2017

Perceived presence of LGBT themes in advertising according to LGBT consumers in the United States as of May 2017

LGBT theme presence in advertising in the U.S. 2017 The statistic presents information on the perceived presence of LGBT themes in advertising according to LGBT consumers in the United States as of May 2017. It was found that 61 percent of responding LGBT consumers believed their lifestyle was not sufficiently represented in advertising, as compared to 51 percent of general public respondents who said the same.
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Perceived presence of LGBT themes in advertising according to LGBT consumers in the United States as of May 2017

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LGBT consumersGeneral public
I don't see my lifestyle represented enough in advertising66%51%
I wish I could see more advertisements with families like mine51%40%
LGBT consumersGeneral public
I don't see my lifestyle represented enough in advertising66%51%
I wish I could see more advertisements with families like mine51%40%
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The statistic presents information on the perceived presence of LGBT themes in advertising according to LGBT consumers in the United States as of May 2017. It was found that 61 percent of responding LGBT consumers believed their lifestyle was not sufficiently represented in advertising, as compared to 51 percent of general public respondents who said the same.
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Release date
June 2017
Region
United States
Survey time period
May 2017
Supplementary notes
The source did not provide information on the sample numbers.
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