WhatsApp usage purposes in Finland 2019

Keeping contact with friends and family seemed to be the most common reason among Finns to use WhatsApp, as of 2019. 97 percent of the respondents to a survey stated to be using the platform for that purpose, whereas ten percent used it for strengthening professional networks. Two percent used WhatsApp for news that year.

Purposes of WhatsApp usage in Finland in 2019

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Source

In cooperation with
AudienceProject
Release date

October 2019

Region

Finland

Survey time period

Q3 2019

Number of respondents

1,500 respondents

Supplementary notes

The source does not provide information on the original wording used during the survey.

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