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Plus size clothing: most important purchasing criteria among women in the UK 2016

Share of female plus size shoppers citing the selected criteria as a reason for buying plus size clothing in a 12 month period as of 2016*

Plus size clothing: most important purchasing criteria among women in the UK 2016 This statistic presents the results of survey in which plus size womenswear consumers in the United Kingdom (UK) were asked about their most important criteria for buying plus size clothing in a 12 month period as of 2016. Among the different criteria, price was the most popular option, with 50 percent of shoppers claiming they had used this as a reason to buy plus size clothing.
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Share of female plus size shoppers citing the selected criteria as a reason for buying plus size clothing in a 12 month period as of 2016*

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This statistic presents the results of survey in which plus size womenswear consumers in the United Kingdom (UK) were asked about their most important criteria for buying plus size clothing in a 12 month period as of 2016. Among the different criteria, price was the most popular option, with 50 percent of shoppers claiming they had used this as a reason to buy plus size clothing.
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