This statistic presents the results of survey in which plus size womenswear consumers in the United Kingdom (UK) were asked about their most important criteria for buying plus size clothing in a 12 month period as of 2016. Among the different criteria, price was the most popular option, with 50 percent of shoppers claiming they had used this as a reason to buy plus size clothing.
Share of female plus size shoppers citing the selected criteria as a reason for buying plus size clothing in a 12 month period as of 2016*
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Share of respondents
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PwC. (November 30, 2017). Share of female plus size shoppers citing the selected criteria as a reason for buying plus size clothing in a 12 month period as of 2016* [Graph]. In Statista. Retrieved July 27, 2024, from https://www.statista.com/statistics/830078/plus-size-womenswear-most-important-purchasing-criteria-united-kingdom-uk/
PwC. "Share of female plus size shoppers citing the selected criteria as a reason for buying plus size clothing in a 12 month period as of 2016*." Chart. November 30, 2017. Statista. Accessed July 27, 2024. https://www.statista.com/statistics/830078/plus-size-womenswear-most-important-purchasing-criteria-united-kingdom-uk/
PwC. (2017). Share of female plus size shoppers citing the selected criteria as a reason for buying plus size clothing in a 12 month period as of 2016*. Statista. Statista Inc.. Accessed: July 27, 2024. https://www.statista.com/statistics/830078/plus-size-womenswear-most-important-purchasing-criteria-united-kingdom-uk/
PwC. "Share of Female plus Size Shoppers Citing The Selected Criteria as a Reason for Buying plus Size Clothing in a 12 Month Period as of 2016*." Statista, Statista Inc., 30 Nov 2017, https://www.statista.com/statistics/830078/plus-size-womenswear-most-important-purchasing-criteria-united-kingdom-uk/
PwC, Share of female plus size shoppers citing the selected criteria as a reason for buying plus size clothing in a 12 month period as of 2016* Statista, https://www.statista.com/statistics/830078/plus-size-womenswear-most-important-purchasing-criteria-united-kingdom-uk/ (last visited July 27, 2024)
Share of female plus size shoppers citing the selected criteria as a reason for buying plus size clothing in a 12 month period as of 2016* [Graph], PwC, November 30, 2017. [Online]. Available: https://www.statista.com/statistics/830078/plus-size-womenswear-most-important-purchasing-criteria-united-kingdom-uk/
