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Straight whiskey consumption in the United States from 1980 to 2021
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Straight whiskey consumption in the United States from 1980 to 2021
Consumption of straight whiskey in the United States from 1980 to 2021 (in 1,000 9 Liter Cases)
This statistic shows the consumption of straight whiskey in the United States from 1980 to 2021. By 2021, consumption of straight whiskey is expected to reach nearly 30 million 9 liter cases, a more than one hundred percent increase over the consumption volume from the late 1990s and early 2000s. Straight whiskey is whiskey created by distilling fermented cereal grain mash, creating a liquor not exceeding 80 percent alcohol by volume (ABV) and aged for a minimum of two years. Once bottled, the ABV must be 62.5 percent or lower.
Consumption of straight whiskey in the United States from 1980 to 2021 (in 1,000 9 Liter Cases)
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This statistic shows the consumption of straight whiskey in the United States from 1980 to 2021. By 2021, consumption of straight whiskey is expected to reach nearly 30 million 9 liter cases, a more than one hundred percent increase over the consumption volume from the late 1990s and early 2000s. Straight whiskey is whiskey created by distilling fermented cereal grain mash, creating a liquor not exceeding 80 percent alcohol by volume (ABV) and aged for a minimum of two years. Once bottled, the ABV must be 62.5 percent or lower.
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- Release date
- July 2018
- Region
- United States
- Survey time period
- 2017
Source
- Show sources information
- Show publisher information
- Release date
- July 2018
More information
- Region
- United States
- Survey time period
- 2017
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Statistics on "Whiskey industry in the U.S."
- Spirits' category sales
The most important statistics
- Leading whiskey brands worldwide in 2017, based on sales volume (in million 9 liter cases)*Global whiskey market: leading brands based on sales volume 2017
- Sales volume of the United States spirits industry from 2010 to 2018, by category (in million 9 liter cases)Sales volume of the U.S. spirits industry by category 2010-2018
- Sales volume of the United States spirits industry in 2018, by category (in million 9 liter cases)Sales volume of the U.S. spirits industry by category 2018
- Whiskey overview
The most important statistics
- Retail value of luxury whiskies worldwide from 2010 to 2020 (in million U.S. dollars)*Global retail value of luxury whiskies 2010-2020
- Sales volume of whiskey in the United States from 2010 to 2018 (in 1,000 9 liter cases)*U.S. sales volume of whiskey 2010-2018
- Dollar sales of straight American whiskey in the United States in 2017, by tier (in million U.S. dollars)Dollar sales of straight American whiskey in the U.S. 2017, by tier
- Dollar sales of blended American whiskey in the United States in 2017, by tier (in million U.S. dollars)Dollar sales of blended American whiskey in the U.S. 2017, by tier
- Dollar sales of Canadian whisky in the United States in 2017, by tier (in million U.S. dollars)Dollar sales of Canadian whisky in the U.S. 2017, by tier
- Dollar sales of Irish & other whiskey in the United States in 2017, by tier (in million U.S. dollars)Dollar sales of Irish & other whiskey in the U.S. 2017, by tier
- Number of U.S. whiskey product introductions in the United States from 2011 to 2017U.S. whiskey product introductions in the U.S. 2011-2017
- Number of Canadian whisky product introductions in the United States from 2011 to 2017Canadian whisky product introductions in the U.S. 2011-2017
- Brand sales
The most important statistics
- Sales of the leading whiskey brands in the United States in 2018 (in million U.S. dollars)U.S. sales of the leading whiskey brands 2018
- Market share of the leading whiskey brands in the United States in 2017/18, based on dollar salesU.S. market share of the leading whiskey brands 2017/18, based on dollar sales
- Sales volume of Johnnie Walker whisky worldwide from 2009 to 2017 (in million 9 liter cases) Johnnie Walker whisky's global sales volume 2009-2017
- Sales volume of Ballantine's whisky worldwide from 2009 to 2017 (in million 9 liter cases) Ballantine's whisky's global sales volume 2009-2017
- Sales volume of Crown Royal whisky worldwide from 2009 to 2017 (in million 9 liter cases) Crown Royal whisky's global sales volume 2009-2017
- Sales volume of Chivas Regal whisky worldwide from 2009 to 2017 (in million 9 liter cases) Chivas Regal whisky's global sales volume 2009-2017
- Sales volume of Grant's whisky worldwide from 2009 to 2017 (in million 9 liter cases) Grant's whisky's global sales volume 2009-2017
- Sales volume of Jameson whisky worldwide from 2009 to 2017 (in million 9 liter cases) Jameson whisky's global sales volume 2009-2017
- Advertising expenditure
The most important statistics
- Advertising expenditure for straight American whiskey in the United States from 2013 to 2017 (in million U.S. dollars)Straight American whiskey's advertising expenditure in the U.S. 2013-2017
- Advertising expenditure for straight American whiskey in the United States in 2017, by medium (in thousand U.S. dollars)Straight American whiskey's advertising expenditure in the U.S. 2017, by medium
- Advertising expenditure for Canadian whisky in the United States in 2017, by medium (in 1,000 U.S. dollars)Canadian whisky's advertising expenditure in the U.S. 2017, by medium
- Advertising expenditure for Canadian whisky in the United States from 2013 and 2017 (in million U.S. dollars)Canadian whisky's advertising expenditure in the U.S. 2013-2017
- Advertising expenditure for Irish whiskey in the United States from 2013 to 2017 (in million U.S. dollars)Irish whiskey's advertising expenditure in the U.S. 2013-2017
- Advertising expenditure for Irish whiskey in the United States in 2017, by medium (in 1,000 U.S. dollars)Irish whiskey's advertising expenditure in the U.S. 2017, by medium
- Advertising spending of Crown Royal in the United States from 2013 to 2017 (in million U.S. dollars)Crown Royal: ad spend in the U.S. 2013-2017
- Advertising spending of Jim Beam in the United States from 2013 to 2017 (in million U.S. dollars)Jim Beam: ad spend in the U.S. 2013-2017
- Consumption
The most important statistics
- Total whiskey consumption in the United States in 2017, by month (in 1,000 9 liter cases)U.S. total whiskey consumption by month 2017
- Total American whiskey consumption in the United States in 2017, by month (in 1,000 9 liter cases)U.S. total American whiskey consumption by month 2017
- Total imported whiskey consumption in the United States in 2017, by month (in 1,000 9 liter cases)U.S. total imported whiskey consumption by month 2017
- Straight American whiskey consumption in the United States in 2017, by month (in 1,000 9 liter cases)U.S. straight American whiskey consumption by month 2017
- Blended whiskey consumption in the United States in 2017, by month (in 1,000 9 liter cases)U.S. blended whiskey consumption by month 2017
- Canadian whisky consumption in the United States in 2017, by month (in 1,000 9 liter cases)U.S. Canadian whisky consumption by month 2017
- Scotch whisky consumption in the United States in 2017, by month (in 1,000 9 liter cases)U.S. Scotch whisky consumption by month 2017
- Irish whiskey consumption in the United States in 2017, by month (in 1,000 9 liter cases)U.S. Irish whiskey consumption by month 2017
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Straight whiskey share of total spirits consumption in the U.S. from 2005 to 2017
- Straight whiskey consumption in the United States in 2017, by state
- Straight whiskey brand market share in the United States in 2017
- U.S. tequila consumption by month 2017
- U.S. cordials and liqueurs consumption by month 2017
- U.S. prepared cocktails consumption by month 2017
- Top U.S. bourbon importing countries worldwide in 2017
- Exports of bourbon from the United States from 1980 to 2017
- U.S. tequila consumption share 2017, by state
Studies
- Spirits consumption in the UK (Kantar Media TGI)
- Spirits market in Italy
- Vodka industry
- Tequila industry
- Whiskey industry in the U.S.
- Rum industry
- Gin industry
- Spirits market in the U.S.
- Brandy industry
- The Millionaires Club 2017
- Spirits market in the UK
- Scotch whisky industry in the United Kingdom
- Cognac industry
- Brown-Forman - 2018 Annual Report
- Diageo - Annual Report 2017
Statistics on "Whiskey industry in the U.S."
- Leading whiskey brands worldwide in 2017, based on sales volume (in million 9 liter cases)*
- Sales volume of the United States spirits industry from 2010 to 2018, by category (in million 9 liter cases)
- Sales volume of the United States spirits industry in 2018, by category (in million 9 liter cases)
- Retail value of luxury whiskies worldwide from 2010 to 2020 (in million U.S. dollars)*
- Sales volume of whiskey in the United States from 2010 to 2018 (in 1,000 9 liter cases)*
- Dollar sales of straight American whiskey in the United States in 2017, by tier (in million U.S. dollars)
- Dollar sales of blended American whiskey in the United States in 2017, by tier (in million U.S. dollars)
- Dollar sales of Canadian whisky in the United States in 2017, by tier (in million U.S. dollars)
- Dollar sales of Irish & other whiskey in the United States in 2017, by tier (in million U.S. dollars)
- Number of U.S. whiskey product introductions in the United States from 2011 to 2017
- Number of Canadian whisky product introductions in the United States from 2011 to 2017
- Number of Irish whiskey product introductions in the United States from 2011 to 2017
- Import volume of whiskey in the United States from 2012 to 2017 (in 1,000s of proof gallons)
- Export volume of whiskey in the United States from 2012 to 2017 (in 1,000s of proof gallons)
- Sales of the leading whiskey brands in the United States in 2018 (in million U.S. dollars)
- Market share of the leading whiskey brands in the United States in 2017/18, based on dollar sales
- Sales volume of Johnnie Walker whisky worldwide from 2009 to 2017 (in million 9 liter cases)
- Sales volume of Ballantine's whisky worldwide from 2009 to 2017 (in million 9 liter cases)
- Sales volume of Crown Royal whisky worldwide from 2009 to 2017 (in million 9 liter cases)
- Sales volume of Chivas Regal whisky worldwide from 2009 to 2017 (in million 9 liter cases)
- Sales volume of Grant's whisky worldwide from 2009 to 2017 (in million 9 liter cases)
- Sales volume of Jameson whisky worldwide from 2009 to 2017 (in million 9 liter cases)
- Sales volume of Jack Daniel's straight American whiskey in the United States from 2013 to 2017 (in 1,000 9 liter cases)
- Sales volume of Crown Royal Canadian whisky in the United States from 2013 to 2017 (in 1,000 9 liter cases)
- Sales volume of Jim Beam Family straight American whiskey in the United States from 2013 to 2017 (in 1,000 9 liter cases)
- Sales volume of Jameson Irish whiskey in the United States from 2013 to 2017 (in 1,000 9 liter cases)
- Sales volume of Seagram's 7 Crown blended whiskey in the United States from 2013 to 2017 (in 1,000 9 liter cases)
- Sales volume of Black Velvet Canadian whisky in the United States from 2013 to 2017 (in 1,000 9 liter cases)
- Advertising expenditure for straight American whiskey in the United States from 2013 to 2017 (in million U.S. dollars)
- Advertising expenditure for straight American whiskey in the United States in 2017, by medium (in thousand U.S. dollars)
- Advertising expenditure for Canadian whisky in the United States in 2017, by medium (in 1,000 U.S. dollars)
- Advertising expenditure for Canadian whisky in the United States from 2013 and 2017 (in million U.S. dollars)
- Advertising expenditure for Irish whiskey in the United States from 2013 to 2017 (in million U.S. dollars)
- Advertising expenditure for Irish whiskey in the United States in 2017, by medium (in 1,000 U.S. dollars)
- Advertising spending of Crown Royal in the United States from 2013 to 2017 (in million U.S. dollars)
- Advertising spending of Jim Beam in the United States from 2013 to 2017 (in million U.S. dollars)
- Advertising spending of Maker's Mark in the United States from 2013 to 2017 (in million U.S. dollars)
- Advertising spending of Evan Williams in the United States from 2013 to 2017 (in million U.S. dollars)
- Total whiskey consumption in the United States in 2017, by month (in 1,000 9 liter cases)
- Total American whiskey consumption in the United States in 2017, by month (in 1,000 9 liter cases)
- Total imported whiskey consumption in the United States in 2017, by month (in 1,000 9 liter cases)
- Straight American whiskey consumption in the United States in 2017, by month (in 1,000 9 liter cases)
- Blended whiskey consumption in the United States in 2017, by month (in 1,000 9 liter cases)
- Canadian whisky consumption in the United States in 2017, by month (in 1,000 9 liter cases)
- Scotch whisky consumption in the United States in 2017, by month (in 1,000 9 liter cases)
- Irish whiskey consumption in the United States in 2017, by month (in 1,000 9 liter cases)
- How often do you personally drink whisky?
- On how many days a week do you personally drink whisky?
- Straight whiskey share of total spirits consumption in the United States from 2005 to 2017
- Per capita consumption of straight whiskey in the United States in 2017, by state (in 9 liter cases per 1,000 adults)
- Market share of the leading straight whiskey brands in the United States in 2017
- Tequila consumption in the United States in 2017, by month (in 1,000 9 liter cases)
- Cordials and liqueurs consumption in the United States in 2017, by month (in 1,000 9 liter cases)
- Prepared cocktails consumption in the United States in 2017, by month (in 1,000 9 liter cases)
- Leading countries importing bourbon from the United States worldwide in 2017 (in 1,000s of proof gallons)
- Total bourbon exports from the United States from 1980 to 2017 (in 1,000s of proof gallons)
- Tequila consumption share in the United States in 2017, by state**
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