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Most chosen home care brands in the Russia 2017, by consumer reach points

Leading 20 home care brands ranked by consumer reach points* in Russia in 2017 (in millions)

by Tugba Sabanoglu, last edited Aug 28, 2018
Most chosen home care brands in the Russia 2017, by consumer reach points This statistic presents the leading twenty home care brands ranked by consumer reach points (a measure of brand penetration and consumer choice) in Russia in 2017. That year, Zewa was the leading brand for home care in Russia, with approximately 99 million consumer reach points. Iz Naberezhnykh Chelnov and Fairy ranked in second and third place, with 70 million and 58 million consumer reach points, respectively.
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Leading 20 home care brands ranked by consumer reach points* in Russia in 2017 (in millions)

Consumer reach points* in millions
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Consumer reach points* in millions
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by Tugba Sabanoglu, last edited Aug 28, 2018
This statistic presents the leading twenty home care brands ranked by consumer reach points (a measure of brand penetration and consumer choice) in Russia in 2017. That year, Zewa was the leading brand for home care in Russia, with approximately 99 million consumer reach points. Iz Naberezhnykh Chelnov and Fairy ranked in second and third place, with 70 million and 58 million consumer reach points, respectively.
Show more
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