This statistic shows the consumers who prefer physical store formats to online formats when holiday shopping in the United States, as of September 2018 by generation. Some 52 percent of senior respondents stated that they preferred physical stores to online.
Consumers who prefer physical stores to online formats when holiday season shopping in the United States as of September 2018, by generation*
The question was phrased by the source as follows: “Using a scale of 1 through 5, where 1 means ‘Very much disagree’ and 5 means ‘Very much agree’, please state how much you agree with each of the following statements.”
* Respondents who agreed or very much agreed.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Statista Accounts:
Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.
Deloitte. (October 23, 2018). Consumers who prefer physical stores to online formats when holiday season shopping in the United States as of September 2018, by generation* [Graph]. In Statista. Retrieved May 25, 2022, from https://www.statista.com/statistics/936306/us-consumers-who-prefer-physical-stores-for-holiday-shopping-by-generation/
Deloitte. "Consumers who prefer physical stores to online formats when holiday season shopping in the United States as of September 2018, by generation*." Chart. October 23, 2018. Statista. Accessed May 25, 2022. https://www.statista.com/statistics/936306/us-consumers-who-prefer-physical-stores-for-holiday-shopping-by-generation/
Deloitte. (2018). Consumers who prefer physical stores to online formats when holiday season shopping in the United States as of September 2018, by generation*. Statista. Statista Inc.. Accessed: May 25, 2022. https://www.statista.com/statistics/936306/us-consumers-who-prefer-physical-stores-for-holiday-shopping-by-generation/
Deloitte. "Consumers Who Prefer Physical Stores to Online Formats When Holiday Season Shopping in The United States as of September 2018, by Generation*." Statista, Statista Inc., 23 Oct 2018, https://www.statista.com/statistics/936306/us-consumers-who-prefer-physical-stores-for-holiday-shopping-by-generation/
Deloitte, Consumers who prefer physical stores to online formats when holiday season shopping in the United States as of September 2018, by generation* Statista, https://www.statista.com/statistics/936306/us-consumers-who-prefer-physical-stores-for-holiday-shopping-by-generation/ (last visited May 25, 2022)
