International travel booking distribution Japan 2018, by sales channel

The statistic presents the result of a survey about the sales channels for purchasing travel products among Japanese as of 2018. In the period examined, the largest share of respondents, about 22 percent, claimed to use online specialized accommodation or travel sites to purchase their travel product.

Share of Japanese overseas travelers purchasing travel products as of 2018, by sales channel

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Release date

July 2018



Survey time period

June 27 to 30, 2018

Number of respondents

2,060 respondents

Age group

18 to 79 years

Special properties

people who engaged in overseas tourist travel (business travel excluded) between January 2017 and June 2018; only one answer allowed

Method of interview

CAPI interview, questionnaire

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Statistics on "Travel and tourism in Japan "

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