This statistic shows the online reach of the brand Netflix in the Netherlands, either through a desktop, tablet or smartphone, from July 2017 to July 2019. Reach is defined as the percentage of visitors that visited specific content at least once during a certain period. The Netherlands has two different methods to measure online reach (in Dutch: bereik) of brands: GfK DAM and the "Nederlands Online Bereiksonderzoek" or NoBO. The numbers provided here are from the latter.
According to NoBO, Netflix had an online reach of 35.1 percent in the Netherlands in July 2019. This is an increase when compared to the same period one year before. The number of subscribers to Netflix in the Netherlands was estimated to be 2.4 million households at the end of 2017.
Monthly reach of Netflix in the Netherlands from July 2017 to July 2019, by device
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Statistics on "Video on demand in the Netherlands"
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Verenigde Internet Exploitanten . (August 19, 2019). Monthly reach of Netflix in the Netherlands from July 2017 to July 2019, by device [Graph]. In Statista. Retrieved February 27, 2020, from https://www.statista.com/statistics/975561/monthly-reach-of-netflix-in-the-netherlands-by-device/
Verenigde Internet Exploitanten . "Monthly reach of Netflix in the Netherlands from July 2017 to July 2019, by device." Chart. August 19, 2019. Statista. Accessed February 27, 2020. https://www.statista.com/statistics/975561/monthly-reach-of-netflix-in-the-netherlands-by-device/
Verenigde Internet Exploitanten . (2019). Monthly reach of Netflix in the Netherlands from July 2017 to July 2019, by device. Statista. Statista Inc.. Accessed: February 27, 2020. https://www.statista.com/statistics/975561/monthly-reach-of-netflix-in-the-netherlands-by-device/
Verenigde Internet Exploitanten . "Monthly Reach of Netflix in The Netherlands from July 2017 to July 2019, by Device." Statista, Statista Inc., 19 Aug 2019, https://www.statista.com/statistics/975561/monthly-reach-of-netflix-in-the-netherlands-by-device/
Verenigde Internet Exploitanten , Monthly reach of Netflix in the Netherlands from July 2017 to July 2019, by device Statista, https://www.statista.com/statistics/975561/monthly-reach-of-netflix-in-the-netherlands-by-device/ (last visited February 27, 2020)
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