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Monthly reach of Netflix in the Netherlands 2017-2021, by device

Published by Statista Research Department, Jul 20, 2021
This statistic shows the online reach of the brand Netflix in the Netherlands, either through a desktop, tablet or smartphone, from July 2017 to May 2021. Reach is defined as the percentage of visitors that visited specific content at least once during a certain period. The Netherlands has two different methods to measure online reach (in Dutch: bereik) of brands: GfK DAM and the "Nederlands Online Bereiksonderzoek" or NoBO. The numbers provided here are from the latter.

According to NoBO, Netflix had an online reach of 32.3 percent in the Netherlands in May 2021. This is an increase when compared to the same period one year before.

Monthly reach of Netflix in the Netherlands from July 2017 to May 2021, by device

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Sources

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Release date

June 2021

Region

Netherlands

Survey time period

July 1, 2017 to May 31, 2021

Number of respondents

n = 44,839

Age group

6 years and older

Special properties

online only

Method of interview

Online panel

Supplementary notes

The source did not provide numbers from before July 2017 and from July 2019 to January 2020, as well as from September to October 2020.

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