The United Kingdom (UK) has the highest number of Netflix subscribers in Europe, with around 13 million subscribers as of the second quarter of 2010. The country with the second highest number was Germany with around 10.7 million, closely followed by France with 8.4 million.
Netflix catalogues across Europe
Not only does the UK have the highest number of Netflix subscribers in Europe, it’s also the country with the highest number of TV series on the SVoD (Subscription Video-on-Demand) platform. As of September 2019, there were 542 series available in the UK but just 350 in Germany.
SVoD market share
At 39 percent, Netflix had the largest share of the SVoD market in Europe in 2020. Their closest competitor was Amazon Prime Video, which had over a quarter of the market share in Europe that year. The fourth largest and one of the newest services, Disney+, reached a market share of seven percent. In the European Union, its revenue amounted to nearly 365 million euros as of 2020.
Number of Netflix subscribers in selected countries in Europe as of 2nd quarter 2021
(in million)
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Comparitech. (September 10, 2021). Number of Netflix subscribers in selected countries in Europe as of 2nd quarter 2021 (in million) [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/448394/number-of-netflix-subscribers-europe-by-country/
Comparitech. "Number of Netflix subscribers in selected countries in Europe as of 2nd quarter 2021 (in million)." Chart. September 10, 2021. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/448394/number-of-netflix-subscribers-europe-by-country/
Comparitech. (2021). Number of Netflix subscribers in selected countries in Europe as of 2nd quarter 2021 (in million). Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/448394/number-of-netflix-subscribers-europe-by-country/
Comparitech. "Number of Netflix Subscribers in Selected Countries in Europe as of 2nd Quarter 2021 (in Million)." Statista, Statista Inc., 10 Sep 2021, https://www.statista.com/statistics/448394/number-of-netflix-subscribers-europe-by-country/
Comparitech, Number of Netflix subscribers in selected countries in Europe as of 2nd quarter 2021 (in million) Statista, https://www.statista.com/statistics/448394/number-of-netflix-subscribers-europe-by-country/ (last visited October 31, 2024)
Number of Netflix subscribers in selected countries in Europe as of 2nd quarter 2021 (in million) [Graph], Comparitech, September 10, 2021. [Online]. Available: https://www.statista.com/statistics/448394/number-of-netflix-subscribers-europe-by-country/