Number of Netflix subscribers in Europe in 2021, by country

Published by
Julia Stoll,
Aug 29, 2023
The United Kingdom (UK) has the highest number of Netflix subscribers in Europe, with around 13 million subscribers as of the second quarter of 2010. The country with the second highest number was Germany with around 10.7 million, closely followed by France with 8.4 million.

Netflix catalogues across Europe

Not only does the UK have the highest number of Netflix subscribers in Europe, it’s also the country with the highest number of TV series on the SVoD (Subscription Video-on-Demand) platform. As of September 2019, there were 542 series available in the UK but just 350 in Germany.  

SVoD market share

 At 39 percent, Netflix had the largest share of the SVoD market in Europe in 2020. Their closest competitor was Amazon Prime Video, which had over a quarter of the market share in Europe that year. The fourth largest and one of the newest services, Disney+, reached a market share of seven percent. In the European Union, its revenue amounted to nearly 365 million euros as of 2020.

Number of Netflix subscribers in selected countries in Europe as of 2nd quarter 2021 (in million)

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Release date

September 2021

Region

Europe

Survey time period

Q2 2021

Supplementary notes

Estimated.
Figures have been rounded.

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