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Ranking of video platforms and apps in the Netherlands 2017-2018, by platforms
Ranking of video platforms and apps in the Netherlands 2017-2018, by platforms
Share of respondents who sometimes use video sites and apps to watch videos in the Netherlands in 2017 and 2018, by platforms
by Raynor de Best,
last edited
Aug 9, 2019
Which online video platforms are the most popular in the Netherlands? According to a 2018 survey, 55 percent of Dutch respondents “sometimes” used YouTube to watch a video. The YouTube penetration rate was highest among 15- to 19-year-olds in the same year. Consumers also said they used Netflix and the video options of Facebook and news organization NOS (the Dutch Broadcasting Foundation).
Netflix had the most subscriptions
In 2017, paid subscriptions for Netflix exceeded that of all other video streaming services in the Netherlands. Roughly 2.4 million households had a subscription to Netflix, compared to approximately 390,000 subscriptions for Dutch VoD service Videoland. On average, consumers spent 85 minutes per day watching Netflix in 2017.
Streaming services for movies and series but also for gaming
According to data from a 2017 survey, ten percent of Dutch respondents used a game streaming service. Of these people who watched game streaming, 91 percent indicated they used YouTube for this. This was a higher response than for Twitch, which reached a penetration rate of 36 percent among game stream watchers.
Share of respondents who sometimes use video sites and apps to watch videos in the Netherlands in 2017 and 2018, by platforms
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| 2017 | 2018 | |
|---|---|---|
| YouTube | 54% | 55% |
| Netflix | 38% | 45% |
| Facebook (video) | 33% | 36% |
| NOS (video) | 28% | 31% |
| NPO Start | 28% | 30% |
| NU.nl | 22% | 23% |
| Ziggo GO | 18% | 18% |
| RTL XL | 21% | 16% |
| Videoland | 6% | 10% |
| 24 Kitchen | 10% | 9% |
| Fox Sports (GO) | 10% | 7% |
| KIJK | 9% | 7% |
| 2017 | 2018 | |
|---|---|---|
| YouTube | 54% | 55% |
| Netflix | 38% | 45% |
| Facebook (video) | 33% | 36% |
| NOS (video) | 28% | 31% |
| NPO Start | 28% | 30% |
| NU.nl | 22% | 23% |
| Ziggo GO | 18% | 18% |
| RTL XL | 21% | 16% |
| Videoland | 6% | 10% |
| 24 Kitchen | 10% | 9% |
| Fox Sports (GO) | 10% | 7% |
| KIJK | 9% | 7% |
© Statista 2019
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Source: GfK Entertainment
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by Raynor de Best,
last edited
Aug 9, 2019
Which online video platforms are the most popular in the Netherlands? According to a 2018 survey, 55 percent of Dutch respondents “sometimes” used YouTube to watch a video. The YouTube penetration rate was highest among 15- to 19-year-olds in the same year. Consumers also said they used Netflix and the video options of Facebook and news organization NOS (the Dutch Broadcasting Foundation).
Netflix had the most subscriptions
In 2017, paid subscriptions for Netflix exceeded that of all other video streaming services in the Netherlands. Roughly 2.4 million households had a subscription to Netflix, compared to approximately 390,000 subscriptions for Dutch VoD service Videoland. On average, consumers spent 85 minutes per day watching Netflix in 2017.
Streaming services for movies and series but also for gaming
According to data from a 2017 survey, ten percent of Dutch respondents used a game streaming service. Of these people who watched game streaming, 91 percent indicated they used YouTube for this. This was a higher response than for Twitch, which reached a penetration rate of 36 percent among game stream watchers.
- Source
- GfK Entertainment
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- Release date
- January 2019
- Region
- Netherlands
- Survey time period
- December, 2017 and December, 2018
- Number of respondents
- n 2017 = 1,024; n 2018 = 1,188
- Age group
- 13 years and older
- Special properties
- online population
- Method of interview
- Online panel
- Supplementary notes
-
The results have been weighted to represent the entire internet population.
The figures have been taken from several publications. Figures for 2017 were previously published by the source.
Source
- Source
- GfK Entertainment
- Show further sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- January 2019
More information
- Region
- Netherlands
- Survey time period
- December, 2017 and December, 2018
- Number of respondents
- n 2017 = 1,024; n 2018 = 1,188
- Age group
- 13 years and older
- Special properties
- online population
- Method of interview
- Online panel
- Supplementary notes
-
The results have been weighted to represent the entire internet population.
The figures have been taken from several publications. Figures for 2017 were previously published by the source.
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Netflix in the Netherlands
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Leading YouTubers from the Netherlands based on views 2018
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Quarterly number of Netflix subscribers in the Netherlands 2014-2018
+Consumer Electronics
Devices used to watch YouTube in the Netherlands 2017-2018
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Statistics on "Video on demand in the Netherlands"
- Market overview
The most important statistics
- Total consumer expenditure on physical and digital video in the Netherlands from 2009 to 2017 (in million euros)Total spending on physical and digital video in the Netherlands 2009-2017
- Total consumer expenditure on transactional Video on Demand in the Netherlands from 2009 to 2017 (in million euros)Total spending on TVOD in the Netherlands 2009-2017
- Expenditure on video-on-demand subscriptions (SVoD) and transactional video on demand (TVoD) in the Netherlands as of 2017 (in euros per capita)SVoD and TVoD expenditure in the Netherlands per capita 2017
- Online video advertising expenditure in the Netherlands from 1st half of 2015 to 2nd half of 2017 (in million euros)*Online video advertising spending quarterly in the Netherlands 2015-2017
- Leading video-on-demand services in the Netherlands as of 2017, by number of subscriptions (in 1,000s)Most popular VoD services in the Netherlands in 2017, by number of subscriptions
- Number of video on-demand (VoD) services in the Netherlands as of December 2018, by genre Video on-demand services in the Netherlands 2018, by genre
- Distribution of the total video on demand (VoD) viewing time in the Netherlands in 2017, by channelDistribution of the video on demand viewing time in the Netherlands 2017, by channel
- Share of respondents who sometimes use video sites and apps to watch videos in the Netherlands in 2017 and 2018, by platformsRanking of video platforms and apps in the Netherlands 2017-2018, by platforms
- YouTube
The most important statistics
- Total number of users of YouTube in the Netherlands from 2013 to 2019 (in millions)Number of YouTube users in the Netherlands 2013-2019
- Leading YouTube video producers from the Netherlands based on the number of subscribers as of April 2018 (in 1,000s)Leading Youtubers from the Netherlands based on subscribers 2018
- Leading YouTube video producers from the Netherlands based on total number of views as of April 2018 (in millions)Leading YouTubers from the Netherlands based on views 2018
- Leading brands on YouTube in the Netherlands as of November 2018, by uploaded video views (in 1,000s)Leading brands on YouTube in the Netherlands 2018
- Number of subscriptions of selected Dutch speaking YouTube channels in the Netherlands in 2017, by YouTube channel (in 1,000s)Leading YouTube channels based on subscribers in the Netherlands 2017
- Share of individuals using YouTube in the Netherlands in October 2017, by age groupYouTube penetration in the Netherlands 2017, by age group
- Share of respondents using Youtube in the Netherlands in 2016, by usage frequency*Usage frequency of Youtube in the Netherlands 2016
- Share of respondents using YouTube in the Netherlands in 2017 and 2018, by deviceDevices used to watch YouTube in the Netherlands 2017-2018
- Netflix
The most important statistics
- Total number of households with a subscription to Netflix or Videoland in the Netherlands as of 4th quarter 2017 (in 1,000s)Netflix and Videoland subscribers in the Netherlands 2017
- Quarterly number of Netflix subscribers in the Netherlands from the 2nd quarter of 2014 to the 4th quarter of 2018 (in 1,000s)Quarterly number of Netflix subscribers in the Netherlands 2014-2018
- Quarterly share of households with a Netflix subscription in the Netherlands from the 1st quarter to the 4th quarter of 2016Share of households with a Netflix subscription in the Netherlands 2016
- Monthly reach of on demand platforms Spotify and Netflix in the Netherlands from 2014 to 2018Reach of Spotify and Netflix in the Netherlands 2014-2018
- Share of respondents using Netflix in the Netherlands in 2016, by usage frequency*Usage frequency of Netflix in the Netherlands 2016
- Share of respondents using Netflix in the Netherlands in 2017 and 2018, by deviceDevices used to watch Netflix in the Netherlands 2017-2018
- Hours spent per week watching Netflix in the Netherlands in 2016 and 2017*Time spent per week on Netflix in the Netherlands 2016-2017
- Average time spent watching Netflix in the Netherlands in 2017, by age groupAverage time spent watching Netflix in the Netherlands 2017, by age group
- Other video services
The most important statistics
- Share of respondents using VOD service NPO Uitzending Gemist in the Netherlands in 2016, by usage frequency*Usage frequency of VOD service NPO Uitzending Gemist in the Netherlands 2016
- Share of respondents using VOD service RTL XL in the Netherlands in 2016, by usage frequency*Usage frequency of VOD service RTL XL in the Netherlands 2016
- Share of respondents using VOD services of Ziggo in the Netherlands in 2016, by usage frequency*Usage frequency of VOD services of Ziggo in the Netherlands 2016
- Share of respondents using VOD service NPO Start in the Netherlands in 2017 and 2018, by deviceDevices used to watch VOD service NPO Start in the Netherlands 2017-2018
- Share of respondents using VOD service RTL XL in the Netherlands in 2017 and 2018, by deviceDevices used to watch VOD service RTL XL in the Netherlands 2017-2018
- Share of respondents using VOD services of Ziggo GO in the Netherlands in 2017 and 2018, by deviceDevices used to watch VOD services of Ziggo in the Netherlands 2017-2018
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Statistics on "Video on demand in the Netherlands"
- Total consumer expenditure on physical and digital video in the Netherlands from 2009 to 2017 (in million euros)
- Total consumer expenditure on transactional Video on Demand in the Netherlands from 2009 to 2017 (in million euros)
- Expenditure on video-on-demand subscriptions (SVoD) and transactional video on demand (TVoD) in the Netherlands as of 2017 (in euros per capita)
- Online video advertising expenditure in the Netherlands from 1st half of 2015 to 2nd half of 2017 (in million euros)*
- Leading video-on-demand services in the Netherlands as of 2017, by number of subscriptions (in 1,000s)
- Number of video on-demand (VoD) services in the Netherlands as of December 2018, by genre
- Distribution of the total video on demand (VoD) viewing time in the Netherlands in 2017, by channel
- Share of respondents who sometimes use video sites and apps to watch videos in the Netherlands in 2017 and 2018, by platforms
- Share of respondents who indicate they use Netflix, YouTube and Ziggo GO for Video on Demand (VoD) in the Netherlands as of 2017
- Frequency of using On Demand services in the Netherlands in 2017
- Frequency of watching online video in the Netherlands on any device in 2017 and 2018
- Forecast of Video-on-Demand revenue by segment in the Netherlands from 2017 to 2023 (in million U.S. dollar)
- Forecast of Video-on-Demand users by segment in the Netherlands from 2017 to 2023 (in million)
- Total number of users of YouTube in the Netherlands from 2013 to 2019 (in millions)
- Leading YouTube video producers from the Netherlands based on the number of subscribers as of April 2018 (in 1,000s)
- Leading YouTube video producers from the Netherlands based on total number of views as of April 2018 (in millions)
- Leading brands on YouTube in the Netherlands as of November 2018, by uploaded video views (in 1,000s)
- Number of subscriptions of selected Dutch speaking YouTube channels in the Netherlands in 2017, by YouTube channel (in 1,000s)
- Share of individuals using YouTube in the Netherlands in October 2017, by age group
- Share of respondents using Youtube in the Netherlands in 2016, by usage frequency*
- Share of respondents using YouTube in the Netherlands in 2017 and 2018, by device
- Monthly reach of YouTube in the Netherlands from July 2017 to January 2019, by device (in 1,000s)
- Monthly reach of YouTube in the Netherlands from July 2017 to January 2019, by device
- Total number of households with a subscription to Netflix or Videoland in the Netherlands as of 4th quarter 2017 (in 1,000s)
- Quarterly number of Netflix subscribers in the Netherlands from the 2nd quarter of 2014 to the 4th quarter of 2018 (in 1,000s)
- Quarterly share of households with a Netflix subscription in the Netherlands from the 1st quarter to the 4th quarter of 2016
- Monthly reach of on demand platforms Spotify and Netflix in the Netherlands from 2014 to 2018
- Share of respondents using Netflix in the Netherlands in 2016, by usage frequency*
- Share of respondents using Netflix in the Netherlands in 2017 and 2018, by device
- Hours spent per week watching Netflix in the Netherlands in 2016 and 2017*
- Average time spent watching Netflix in the Netherlands in 2017, by age group
- Preferred devices for watching Netflix in the Netherlands from 2015 to 2017*
- Total number of downloads of the Netflix app in the Netherlands from 2015 to 2018
- Penetration rate of Netflix smartphone app in the Netherlands as of October 2017, by age group
- Monthly reach of Netflix in the Netherlands from July 2017 to January 2019, by device (in 1,000s)
- Monthly reach of Netflix in the Netherlands from July 2017 to January 2019, by device
- Share of respondents using VOD service NPO Uitzending Gemist in the Netherlands in 2016, by usage frequency*
- Share of respondents using VOD service RTL XL in the Netherlands in 2016, by usage frequency*
- Share of respondents using VOD services of Ziggo in the Netherlands in 2016, by usage frequency*
- Share of respondents using VOD service NPO Start in the Netherlands in 2017 and 2018, by device
- Share of respondents using VOD service RTL XL in the Netherlands in 2017 and 2018, by device
- Share of respondents using VOD services of Ziggo GO in the Netherlands in 2017 and 2018, by device
- Share of individuals who streamed paid video files on an average day in Norway in 2018, by age group
- Market share of SVOD services in the Nordic countries in the 4th quarter of 2016
- Number of unique visitors to selected TV and film streaming websites in the United Kingdom (UK) from April 2012 to April 2014 (in 1,000 visitors)
- Average number of movies/drama television series viewed on SVoD platforms in Norway from 2009 to 2016 (in 1,000s)
- Which of these video on demand providers have you used in the past 12 months as a paying customer?
- Annual most popular digital original television shows based on audience demand in Japan in 2017 (in million average demand expressions)*
- Total share of demand on major subscription video on-demand (SVoD) platforms in Japan in 2017*
- Share of consumers who subscribe to selected video streaming services in India as of February 2017
- Which of these video on demand providers have you used in the past 12 months as a paying customer?
- Frequency of use of select video-on-demand services in the United States in 2015
- Most popular VoD websites in Germany in December 2014, by internet audience reach*
- Which of these video on demand providers have you used in the past 12 months as a paying customer?
- Xbox usage frequency to watch online VOD in the United Kingdom (UK) in September 2015
- Change in the amount of movies watched according to consumers in Canada from 2013 to 2015
- Self-reported viewing frequency of VoD programming among VoD consumers worldwide as of September 2015, by age group
- Mean number of recorded programs watched during primetime in the United States as of May 2015, by age group
- Types of sites used to watch online video in Sweden in 2015
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