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Absolute monthly reach of Netflix in the Netherlands 2017-2019, by device

Monthly reach of Netflix in the Netherlands from July 2017 to July 2019, by device (in 1,000s)

by Raynor de Best, last edited Sep 16, 2019
Absolute monthly reach of Netflix in the Netherlands 2017-2019, by device This statistic shows how many online users were exposed to the brand Netflix in the Netherlands, either through a desktop, tablet or smartphone, from July 2017 to July 2019 (in thousands). Reach is normally defined as the percentage of visitors that visited specific content at least once during a certain period. The Netherlands has two different methods to measure online reach (in Dutch: bereik) of brands: GfK DAM and the "Nederlands Online Bereiksonderzoek" or NoBO. The numbers provided here are from the latter.
According to NoBO, Netflix had an online reach of 5.5 million in the Netherlands in July 2019. This is an increase when compared to the same period one year before. Dutch audiences were most exposed to Netflix on their smartphone. The number of subscribers to Netflix in the Netherlands was estimated to be 2.4 million households at the end of 2017.
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Monthly reach of Netflix in the Netherlands from July 2017 to July 2019, by device (in 1,000s)

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