Sustainable fashion shopping behavior in the United States

Statistics report on sustainable fashion shopping behavior in the United States

Sustainable fashion shopping behavior in the United States

This report has been compiled to provide statistical information about consumer attitudes towards sustainable fashion in the United States. The report begins with an overview chapter on general views towards sustainability. This is followed by chapters on consumer behavior regarding the sustainable fashion industry, fashion purchases, the circular fashion economy, and greenwashing.

Table of contents

Overview

8
  • Premium Statistic Global: consumer opinions on living sustainably in the next decade 2022
  • Basic Statistic Consumer shift towards buying sustainable products over the past five years 2022
  • Premium Statistic Consumer shift towards buying sustainable products over the past five years U.S. 2022
  • Basic Statistic U.S. consumers expecting retailers to become more sustainable 2022, by generation
  • Premium Statistic Value of the secondhand apparel market worldwide from 2021 to 2028
  • Premium Statistic Global ethical fashion market value 2022-2027
  • Premium Statistic Importance of sustainability as purchase criterion for apparel worldwide in 2022
  • Premium Statistic Fashion companies barriers to improving consumers' views on their sustainability 2022

Industry

6
  • Premium Statistic U.S. consumers who want a more sustainable fashion industry 2022
  • Premium Statistic U.S. consumers dissatisfied with the fashion industry's sustainability efforts 2022
  • Premium Statistic Consumers more concerned about sustainability in 2023 than a year ago worldwide
  • Premium Forecast Sustainability influence on fashion in the U.S. 2023
  • Premium Forecast Attitudes towards sustainable fashion in the U.S. 2023
  • Premium Statistic Importance of brands adopting sustainable luxury policies in U.S. Q4 2020 - Q1 2024

Purchases

8
  • Premium Forecast Sustainable fashion purchases by category in the U.S. 2023
  • Premium Forecast Sustainability-conscious fashion purchase changes in the U.S. 2023
  • Premium Forecast Drivers of sustainable fashion purchases in the U.S. 2023
  • Premium Statistic U.S. consumers who would pay more for a sustainable version of a fashion item in 2022
  • Premium Statistic U.S. consumers who think sustainable fashion is often too expensive in 2022
  • Premium Statistic Consumer intention to buy fewer items for sustainability in selected countries 2023
  • Premium Statistic Sustainable apparel market share U.S. 2022, by generation
  • Premium Statistic U.S. sustainable clothing market share forecast 2027, by generation

Circular fashion

7
  • Premium Forecast Most common second-hand purchases by category in the U.S. 2024
  • Premium Forecast Secondhand apparel market consumer distribution in the U.S. 2022, by gender
  • Premium Forecast Secondhand apparel market consumer distribution in the U.S. 2022, by age
  • Basic Statistic Most well-known second-hand apparel online shops in the United States 2023
  • Premium Statistic Reasons to purchase from online second-hand clothing stores in the U.S. 2022
  • Premium Statistic U.S. consumers who threw clothes away because they couldn't be repaired in 2022
  • Premium Statistic U.S. consumers who agree clothes are not built to last in 2022

Greenwashing

4
  • Premium Statistic U.S. consumers who would not buy from fashion brands proven to be greenwashing 2022
  • Premium Statistic U.S. consumers who do not trust fashion brands' sustainability claims 2022
  • Premium Statistic U.S. consumers who think it is confusing whether clothes are sustainable or not 2022
  • Premium Statistic Frequency consumers check brands' sustainability practices in selected countries 2023

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