Consumer behavior in the United States

Statistics report on consumer and shopping behavior in the United States

Consumer behavior in the United States

This report provides a broad statistical overview on the behavior, habits, and concerns of the average consumer in the United States. For context purposes, the first chapter outlines the country's current wages and changing prices for consumer goods. The second and third chapter cover general shopping behavior and spending habits, while chapters four, five, and six delve into online shopping, grocery shopping, and selected shopping events, respectively. The final two segments of the report examine trends, such as attitudes towards sustainability and consumers' response to rising inflation rates.

Table of contents

Overview

7
  • Premium Statistic U.S. disposable personal income 2000-2022
  • Premium Statistic U.S. per capita disposable personal income 2023, by state
  • Basic Statistic U.S. annual inflation rate 1990-2022
  • Basic Statistic U.S. monthly inflation rate 2024
  • Basic Statistic U.S. inflation rate versus wage growth 2020-2024
  • Basic Statistic United States: monthly price change rate of non-food items January 2024
  • Basic Statistic United States: monthly price change of food items January 2024

Shopping behavior

7
  • Premium Forecast Interest in product categories in the U.S. 2024
  • Premium Forecast Most common offline purchases by type in the U.S. 2024
  • Premium Forecast Brand awareness by category in the U.S. 2024
  • Premium Statistic Impact of brand values & stance on social issues on consumer choice in the U.S. 2023
  • Premium Forecast Offline purchase channels in the United States 2024
  • Premium Forecast Sources of inspiration for new products in the U.S. 2024
  • Premium Statistic Social media usage for product search in the U.S. 2023, by age

Spending behavior

6
  • Basic Statistic U.S. household average expenditure 2010-2022
  • Premium Statistic U.S. annual household expenditures 2022, by generation
  • Basic Statistic Change in spending behavior among consumers in the United States 2023
  • Premium Statistic Average per month spending on impulse purchases in the United States 2020-2023
  • Basic Statistic Leading ways consumers planned to spend their tax return refund in the U.S. 2024
  • Premium Statistic Leading costs Gen Alpha parents are cutting in the United States 2023

Online shopping

5
  • Premium Statistic Consumers who mostly buy on impulse online or in-store in the U.S. 2023
  • Premium Statistic Customer preferences for e-commerce vs social commerce platforms in the U.S. 2023
  • Premium Statistic Customer reasons for purchasing items via social commerce platforms in the U.S. 2023
  • Premium Statistic Share of consumers buying secondhand online in the U.S. 2023, by generation
  • Basic Statistic Leading reasons for abandonment during checkout in the U.S. 2024

Grocery shopping

5
  • Premium Statistic Locations consumers purchase groceries U.S. 2023
  • Premium Statistic Importance of factors when choosing stores for grocery shopping U.S. 2023
  • Premium Statistic Locations consumers purchase groceries by age U.S. 2023
  • Premium Statistic Attitudes of consumers towards grocery shopping in the U.S. 2023
  • Premium Statistic Favorite supermarket chains among consumers in the U.S. 2023

Shopping during events

8
  • Premium Statistic Leading consumer spending events by expected average spend in the U.S. 2023
  • Premium Statistic Share of U.S. consumers planning to shop Thanksgiving sales 2023
  • Premium Statistic Holiday gifts: what U.S. consumers plan to buy 2023
  • Basic Statistic Planned consumer purchases for Super Bowl 2013-2024
  • Premium Statistic Americans' planned spending on Halloween-related items by category 2023
  • Premium Statistic St. Patrick's Day purchasing plans of U.S. consumers 2024
  • Premium Statistic Mother's Day gift purchasing plans in the U.S. 2024
  • Premium Statistic Father's Day gift purchasing plans in the U.S. 2024

Attitudes towards sustainability

8
  • Premium Forecast Ethical/sustainable consumer in the U.S. 2023
  • Premium Forecast Willingness to spend more by product category in the U.S. 2023
  • Premium Forecast Attitudes towards sustainability in the U.S. 2023
  • Premium Forecast Drivers of sustainable food/beverage purchases in the U.S. 2023
  • Premium Forecast Drivers of sustainable beauty/personal care purchases in the U.S. 2023
  • Premium Forecast Drivers of sustainable fashion purchases in the U.S. 2023
  • Premium Statistic Top sources favored by consumers to learn about brands' sustainability U.S. 2023
  • Premium Statistic United States: consumer views on corporate sustainability communications 2023

Impact of inflation

5
  • Premium Statistic Products shoppers would buy at the same rate during a recession in the U.S. 2023
  • Premium Statistic Products consumers could do without for a while during a recession in the U.S. 2023
  • Premium Statistic Product purchases consumers could easily cut out during a recession in the U.S. 2023
  • Premium Statistic Consumers who are annoyed with how consumer prices change in the U.S. 2023
  • Premium Statistic How inflation will change the way consumers shop for the holidays in the U.S. 2023

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