Shopping behavior in Japan

Statistics report on the shopping behavior in Japan

Shopping behavior in Japan

This report provides an overview on shopping behavior in Japan. Focusing on the spending behavior, the report presents statistics on consumption expenditure, online shopping behavior, and payment methods as well as recent consumption trends.

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Table of contents

Overview

5
  • Premium Statistic Average annual real wages Japan 2001-2020
  • Premium Statistic Annual change in average monthly salary Japan 2018-2022
  • Premium Statistic Household consumption expenditure in Japan 2022, by durability
  • Premium Statistic Monthly consumption spending per household Japan 2013-2022
  • Premium Statistic Monthly consumption spending per household Japan 2021, by category

Household expenditure

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  • Premium Statistic Average monthly household expenditure on online purchases in Japan 2022, by product
  • Premium Statistic Toiletries household expenditure in Japan 2022, by type
  • Premium Statistic Annual expenses for transport and communication per household Japan 2022, by item
  • Premium Statistic Monthly average household food expenses in Japan 2022, by type

Physical stores

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  • Premium Statistic Major reasons to shop at physical stores in Japan 2023
  • Premium Statistic Preferred purchase channel for food products in Japan 2022
  • Premium Statistic Preferred purchase channel for daily necessities in Japan 2023
  • Premium Statistic Awareness of self checkout in Japan 2022

Online shopping

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  • Premium Statistic Popular devices used for online shopping in Japan 2022
  • Premium Statistic Main reasons for buying online in Japan 2023
  • Premium Statistic Social commerce purchase frequency in Japan 2023
  • Premium Statistic Content type motivating social commerce in Japan 2022

Payments

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  • Premium Statistic Common instore payment methods in Japan 2022
  • Premium Statistic Leading payment methods among Japanese online buyers 2022
  • Premium Statistic Most used cashless payment methods in Japan 2023
  • Premium Statistic Major worries when using cashless payment in Japan 2022
  • Premium Statistic Usage rate of Buy Now, Pay Later services in Japan 2022, by age group and gender

Purchase decision

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  • Premium Statistic Major factors influencing consumer purchasing decisions in Japan 2022
  • Premium Statistic Major factors influencing consumer goods and services purchases in Japan 2023
  • Premium Statistic Main factors influencing consumer goods purchases in Japan 2022
  • Premium Statistic Main factors influencing foodstuff purchases in Japan 2022

Ethical consumption

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  • Premium Statistic Awareness of ethical consumption in Japan 2022
  • Premium Statistic Awareness of ethical consumption in Japan 2022, by age
  • Premium Statistic Most bought ethical consumption-related products and service segments 2022
  • Premium Statistic Leading incentives for ethical consumption in Japan 2022
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