Online fashion in the Netherlands

The Statista dossier
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Statista Dossier on fashion e-commerce in the Netherlands

Table of contents

  • 1. Fashion market
    • Gross profit margin of men's and women's clothing stores in the Netherlands 2016-2019

    • Gross profit margin of men's clothing stores in the Netherlands 2016-2019

    • Gross profit margin of children's clothing stores in the Netherlands 2016-2020

    • E-commerce purchase rate of fashion or sports goods in Europe 2006-2019, by country

    • E-commerce penetration in the Netherlands 2019-2024, by product category

    • Online shopping trend due to coronavirus in the Netherlands 2020

  • 2. Purchase channels
    • E-commerce purchase channels of fashion in the Netherlands 2018-2019

    • Preferred clothing purchase channels in the Netherlands 2015-2018

    • Preferred shoe purchase channels in the Netherlands 2015-2018

    • Cross-border e-commerce opinion in the Netherlands 2016-2018

  • 3. Biggest retailers
    • Leading online fashion retailers based on revenue in the Netherlands 2018

    • Fashion: top 5 online stores in the Netherlands in 2018, by net sales

    • Ranking of cross-border online retailers based on revenue in the Netherlands 2017

    • Desktop traffic of leading online fashion retailers in the Netherlands 2017-2019

  • 4. Online orientation
    • Leading starting points for online shopping in the Netherlands 2018

    • Online orientation channels used to buy clothing in the Netherlands 2018

    • Online orientation channels used to buy shoes in the Netherlands 2018

    • Desktop bounce rate of leading online fashion retailers in the Netherlands 2018

    • Desktop traffic sources of Zara in the Netherlands 2017-2019

    • Desktop traffic sources of Zalando in the Netherlands 2017-2019

    • Desktop traffic sources of online retailer Vente-Exlusive.com in the Netherlands 2019

  • 5. Apps
    • Most popular online shopping apps in the Netherlands 2018

    • Monthly Wish app downloads in the Netherlands 2014-2020

    • Leading shopping apps in Google Play in the Netherlands 2021, by downloads

    • Leading iPhone shopping apps in the Netherlands 2021, by downloads

    • Leading iPad shopping apps in Apple App Store in the Netherlands 2021, by downloads

  • 6. Influencers
    • Most popular Benelux fashion and beauty influencers on Instagram 2019

    • Most popular Netherlands-based fashion and beauty influencers on Instagram 2019

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