Premium
Premium statistics

Industry-specific and extensively researched technical data (partially from exclusive partnerships).

A paid subscription is required for full access.

Gross merchandise volume (GMV) of China's online shopping market from 2008 to 2018 (in billion yuan)

Exclusive Premium Statistic

China: online shopping market gross merchandise volume 2008-2018 This statistic shows the transaction size of China's online shopping market from 2007 to 2014, with projections through 2018, based on annual sales. In 2013, online commerce transactions in China reached approximately 1.89 trillion yuan.
E-commerce in China – additional information

In 2013, the global digital buyer penetration rate ranged at 41.3 percent. In comparison, Chinese online buyer penetration amounted to 49.3 percent, about eight percent above global average. It was estimated that the number of online shoppers in China had reached more than three million in 2013.

Business-to-consumer (B2C) online commerce is an important component of China’s e-commerce market. In 2013, it accounted for about one percent of China’s gross domestic product (GDP). Even though the growth momentum of annual B2C e-commerce sales has slowed down since 2012, it still was forecast to reach approximately 30 percent by 2017. Tmall, a subsidiary of Alibaba, JD, and Suning were among the leading B2C e-commerce retailers in China as of 2013.

Since its initial public offering (IPO) at the New York Stock Exchange in September 2014, Alibaba became one of the largest internet companies worldwide. As of June 2014, it ranked second only to Google based on brand value. Alibaba Group is not solely focused on B2C business. It also dominates in consumer-to-consumer (C2C) and business-to-business (B2B) segments. Alipay, a third-party online payment solution brought forward by Alibaba, has cornered the online payment market in China.
Show more
Exclusive Premium statistic

Get a Premium Account for unrestrained access.
Benefits of our Premium membership:

  • Access to all Premium statistics
  • Download as XLS, PNG and PDF
  • Detailed source and background information
Premium Account
$49 per month*
(billed annually)
*Single license

Access to this and all other statistics on 80,000 topics from

$588 / Year

View price details

Revenue in billion yuan
--
--
--
--
--
--
--
--
--
--
--
Revenue in billion yuan
--
--
--
--
--
--
--
--
--
--
--
Exclusive Premium statistic

Get a Premium Account for unrestrained access.
Benefits of our Premium membership:

  • Access to all Premium statistics
  • Download as XLS, PNG and PDF
  • Detailed source and background information
Premium Account
$49 per month*
(billed annually)
*Single license

Access to this and all other statistics on 80,000 topics from

$588 / Year

View price details

© Statista 2018

Download Settings Share
Chart type
Datalabels
Share on Social Media
Download started
Please be patient - this may take a moment
Description Source More information
This statistic shows the transaction size of China's online shopping market from 2007 to 2014, with projections through 2018, based on annual sales. In 2013, online commerce transactions in China reached approximately 1.89 trillion yuan.
E-commerce in China – additional information

In 2013, the global digital buyer penetration rate ranged at 41.3 percent. In comparison, Chinese online buyer penetration amounted to 49.3 percent, about eight percent above global average. It was estimated that the number of online shoppers in China had reached more than three million in 2013.

Business-to-consumer (B2C) online commerce is an important component of China’s e-commerce market. In 2013, it accounted for about one percent of China’s gross domestic product (GDP). Even though the growth momentum of annual B2C e-commerce sales has slowed down since 2012, it still was forecast to reach approximately 30 percent by 2017. Tmall, a subsidiary of Alibaba, JD, and Suning were among the leading B2C e-commerce retailers in China as of 2013.

Since its initial public offering (IPO) at the New York Stock Exchange in September 2014, Alibaba became one of the largest internet companies worldwide. As of June 2014, it ranked second only to Google based on brand value. Alibaba Group is not solely focused on B2C business. It also dominates in consumer-to-consumer (C2C) and business-to-business (B2B) segments. Alipay, a third-party online payment solution brought forward by Alibaba, has cornered the online payment market in China.
Show more
Release date
January 2016
Region
China
Survey time period
2008 to 2015
Supplementary notes
*Forecast.
Excludes download of paid digital products, airline tickets and online bill payments.
According to the source, the data were calculated based on the released financial reports of enterprises, interviews with industry experts and iResearch's statistical forecasting data.
Size of online shopping market indicates the sum of B2C and C2C shopping websites, and transactions like download of paid digital products, air tickets and online bill payments are excluded.

Note: 1 yuan equals approximately 0.15 U.S. dollars and 0.14 euros (as of May 2016).

Statista Accounts: Access All Statistics. Starting from $588 / Year

Leading companies trust Statista:

Related Studies: Available to Download in PDF or PPTX Format

Internet usage in China

All Information
in one Presentation

Internet usage in China

Everything On "Internet usage in China" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.

Statista is a great source of knowledge, and pretty helpful to manage the daily work.
Christof Baron

Christof Baron
CEO, MindShare Germany

Statistics on "E-commerce in China"

  • General overview
The most important statistics
  • Consumer demographics
The most important statistics
  • B2C and C2C e-commerce in China
The most important statistics
  • B2B e-commerce in China
The most important statistics
  • Mobile e-commerce
The most important statistics
Statista for your company

Saves time and money: instant access to this and 1 million more statistics.
Access to dossiers, industry reports and many other studies.

Need help with using Statista for your research? Tutorials and first steps

Further Content: Statistics, Studies, and Topic Pages

Statistics on the topic

Topics

About Statista

Learn more about how Statista can support your business.

Request webinar
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.