Premium
Premium statistics

Industry-specific and extensively researched technical data (partially from exclusive partnerships).

A paid subscription is required for full access.

Gross merchandise volume (GMV) of China's online shopping market from 2013 to 2020 (in trillion yuan)

Exclusive Premium Statistic

China: online shopping market gross merchandise volume 2013-2020 This statistic shows the transaction size of China's online shopping market from 2013 to 2016, with projections through 2020, based on annual sales. In 2016, online commerce transactions in China reached approximately 4.7 trillion yuan.
E-commerce in China – additional information

In 2013, the global digital buyer penetration rate ranged at 41.3 percent. In comparison, Chinese online buyer penetration amounted to 49.3 percent, about eight percent above global average. It was estimated that the number of online shoppers in China had reached more than three million in 2013.

Business-to-consumer (B2C) online commerce is an important component of China’s e-commerce market. In 2013, it accounted for about one percent of China’s gross domestic product (GDP). Even though the growth momentum of annual B2C e-commerce sales has slowed down since 2012, it still was forecast to reach approximately 30 percent by 2017. Tmall, a subsidiary of Alibaba, JD, and Suning were among the leading B2C e-commerce retailers in China as of 2013.

Since its initial public offering (IPO) at the New York Stock Exchange in September 2014, Alibaba became one of the largest internet companies worldwide. As of June 2014, it ranked second only to Google based on brand value. Alibaba Group is not solely focused on B2C business. It also dominates in consumer-to-consumer (C2C) and business-to-business (B2B) segments. Alipay, a third-party online payment solution brought forward by Alibaba, has cornered the online payment market in China.
Show more
Revenue in trillion yuan
--
--
--
--
--
--
--
--
Revenue in trillion yuan
--
--
--
--
--
--
--
--

Exclusive Premium statistic

You need a Premium Account for unlimited access.

  • Full access to 1.5m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Premium Account


only $49 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$588 / Year

View price details

Exclusive Premium statistic

You need a Premium Account for unlimited access.

  • Full access to 1.5m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Premium Account


only $49 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$588 / Year

View price details

Download Settings Share
Chart type
Datalabels
Share on Social Media
Download started
Please be patient - this may take a moment
Description Source More information
This statistic shows the transaction size of China's online shopping market from 2013 to 2016, with projections through 2020, based on annual sales. In 2016, online commerce transactions in China reached approximately 4.7 trillion yuan.
E-commerce in China – additional information

In 2013, the global digital buyer penetration rate ranged at 41.3 percent. In comparison, Chinese online buyer penetration amounted to 49.3 percent, about eight percent above global average. It was estimated that the number of online shoppers in China had reached more than three million in 2013.

Business-to-consumer (B2C) online commerce is an important component of China’s e-commerce market. In 2013, it accounted for about one percent of China’s gross domestic product (GDP). Even though the growth momentum of annual B2C e-commerce sales has slowed down since 2012, it still was forecast to reach approximately 30 percent by 2017. Tmall, a subsidiary of Alibaba, JD, and Suning were among the leading B2C e-commerce retailers in China as of 2013.

Since its initial public offering (IPO) at the New York Stock Exchange in September 2014, Alibaba became one of the largest internet companies worldwide. As of June 2014, it ranked second only to Google based on brand value. Alibaba Group is not solely focused on B2C business. It also dominates in consumer-to-consumer (C2C) and business-to-business (B2B) segments. Alipay, a third-party online payment solution brought forward by Alibaba, has cornered the online payment market in China.
Show more
Release date
February 2018
Region
China
Survey time period
2013 to 2016
Supplementary notes
*Forecast.
Excludes download of paid digital products, airline tickets and online bill payments.
According to the source, the data were calculated based on the released financial reports of enterprises, interviews with industry experts and iResearch's statistical forecasting data.
Size of online shopping market indicates the sum of B2C and C2C shopping websites, and transactions like download of paid digital products, air tickets and online bill payments are excluded.

Note: 1 yuan equals approximately 0.15 U.S. dollars and 0.13 euros (as of May 2018).

More information

Statista Accounts: Access All Statistics. Starting from $588 / Year

Basic Account

Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Premium Account

Your perfect start with Statista

  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$49 / Month *

Corporate Account

Full access

Corporate solution including all features.

Send request

* All products require an annual contract.
   Prices do not include sales tax
   (New York residents only).
Leading companies trust Statista:

Related Studies: Available to Download in PDF or PPTX Format

Internet usage in China

All Information
in one Presentation

Internet usage in China

Everything On "Internet usage in China" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.

I think of Statista as Google for researchers. Statista provides you with the information you search for right away.
Dr. Horst Stipp

Dr. Horst Stipp
EVP, Research & Innovation, Advertising Research Foundation

Statistics on "E-commerce in China"

  • General overview
The most important statistics
  • Consumer demographics
The most important statistics
  • B2C and C2C e-commerce in China
The most important statistics
  • B2B e-commerce in China
The most important statistics
  • Mobile e-commerce
The most important statistics
Need help with using Statista for your research? Tutorials and first steps

Further Content: Statistics, Studies, and Topic Pages

Statistics on the topic

Topics

About Statista

Learn more about how Statista can support your business.

Request webinar
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.

News