E-commerce in Vietnam

The Statista dossier
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Statista Dossier on e-commerce in Vietnam

Table of contents

  • 1. Overview
    • Internet economy size SEA 2015-2025

    • GMV of the internet economy in Vietnam 2015-2025

    • E-commerce market value in Vietnam 2014-2020

    • E-commerce share of retail sales in Vietnam 2015-2019

    • Number of registered e-commerce sites in Vietnam 2019, by type

  • 2. Business-to-consumer (B2C)
    • B2C e-commerce revenue in Vietnam 2012-2019

    • Leading domestic B2C e-commerce sites in Vietnam Q1 2021, by monthly visits

    • Leading international B2C e-commerce sites in Vietnam Q1 2021, by monthly visits

    • Leading B2C e-commerce sites for fashion in Vietnam Q4 2020, by monthly visits

    • Leading B2C e-commerce sites for electronics in Vietnam Q4 2020, by monthly visits

  • 3. Leading e-commerce players
    • Leading e-commerce sites in Vietnam 2019

    • Number of monthly web visits on Shopee in Vietnam 2020

    • Number of monthly web visits on Lazada in Vietnam 2020

    • Number of monthly web visits on Tiki in Vietnam 2020

  • 4. Leading e-commerce categories
    • Leading e-commerce categories in Vietnam 2019

    • E-commerce spending in Vietnam 2020, by category

    • E-commerce spending growth in Vietnam 2020, by category

    • E-commerce value share of personal care categories in urban areas Vietnam 2018-2020

  • 5. Consumer behavior
    • Preferred device to shop online in Vietnam 2016-2019

    • Leading e-commerce payment methods in Vietnam 2019

    • Main factors that influence online purchases in Vietnam 2019

    • Main obstacles for purchasing online in Vietnam 2019

    • Reasons for repeating online and e-commerce purchases among consumers Vietnam 2020

  • 6. Impact of COVID-19
    • Online shopping behavior shifts during COVID-19 in Vietnam 2020

    • Usage of retail outlets during COVID-19 in Vietnam 2021, by store type

    • Main reasons for increasing online purchases during COVID-19 in Vietnam 2020

    • Main products purchased more often online during COVID-19 in Vietnam 2020

    • Willingness to buy necessities and fresh products online during COVID-19 Vietnam 2020

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