Branded restaurants generally appear to be the more popular choice among UK consumers. Visits to independents showed a decline between 2008 and 2016 while brands have seen an increase in visitors. The casual dining sector in particular is dominated by brands, with Pizza Express and Nandos alone operating over 450 and 350 outlets across the UK in 2015 respectively. NPD measured spending in the sector to be worth 4.7 billion British pounds in 2015 and expects this figure to rise in 2016 and 2017. Pub food has also become a popular casual dining option, with pub chain Wetherspoons reporting an increase in food sales since the turn of the millennium.
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