
The franchise value of the Oakland Athletics has been increasing in recent years, reaching over one billion U.S. dollars during the most recent estimates, compared to 321 million U.S. dollars in 2012. This recent figure is nevertheless lower than the average MLB franchise value, which stands at just over two billion U.S. dollars. The team generated about 208 million U.S. dollars in revenue in the 2021 season, but the operating loss of the Athletics for that season amounted to around 8.7 million U.S. dollars.
Over 700 thousand attend games of the Oakland Athletics each season at the Ring Central Coliseum in Oakland, California, which has been the team’s home since 1968. The average regular season attendance peaked at over 25 thousand fans during the 2014 season, but dropped to under 10 thousand fans in 2022. The average ticket price for games of the Athletics has been quite stable over the past few years, but increased to 32.56 U.S. dollars in 2022. The team’s Twitter and Facebook accounts have over 1.4 million fans and followers combined.