About a fifth of parents said they might cancel Netflix for Disney+, according to Streaming Observer
. On the other hand, about two-thirds of non-parents had no plans to cancel Netflix for Disney+, proving that the lions share of the company’s subscribers are sticking with Netflix even though Disney pulled all its original content from the site earlier this month.
is changing its approach to subscriber growth and content creation as the company, and SVoD services broadly, gains greater popularity across the world. Earlier this year Netflix increased the prices on all of its payment options in the United States, which comes as the company’s U.S. subscribers flatline and international growth accelerates
. Among changing user demographics, Netflix’s free cash flow deficit is expected to peak this year at $3.5 billion. Netflix is increasingly putting money behind creating proprietary content