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Brands Use Twitter to Boost Awareness Rather Than Sales

This chart shows the motivation behind brands' use of Twitter as a marketing tool.

Felix Richter
Data Journalist
felix.richter@statista.com +49 (40) 284 841 557
Infographic: Brands Use Twitter to Boost Awareness Rather Than Sales | Statista
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Social media marketing penetration in the U.S. 2013-2017+
Social media marketing penetration in the U.S. 2013-2017
Amount of time spent on social media marketing per week 2017+
Amount of time spent on social media marketing per week 2017
Leading social media marketing objectives worldwide 2015+
Leading social media marketing objectives worldwide 2015
Social media marketing profitability 2015-2016+
Social media marketing profitability 2015-2016
Social media marketing activities with planned budget increase in Australia 2016+
Social media marketing activities with planned budget increase in Australia 2016
Social media marketing activities with planned budget increase in Brazil 2016+
Social media marketing activities with planned budget increase in Brazil 2016

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Felix Richter
Data Journalist
felix.richter@statista.com +49 (40) 284 841 557
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