During an August 2023 survey, around 69 percent of surveyed small or medium business (SMB) owners considered social media marketing courses helpful (somewhat: 35 percent, or very helpful: 34 percent). Overall, 22 percent of respondent did not consider these courses helpful.
Share of small and medium-sized businesses (SMBs) that considered social media marketing courses helpful vs. not helpful in the United States as of August 2023
among small to midsize business owners and decision makers
Supplementary notes
Respondents belonged to one of the following industries: Construction & Contracting; Entertainment & Recreation; Food & Beverage; Hospitality & Accommodation; Retail; or Restaurant & Bar.
Survey type not specified.
Figures might not add up to 100 percent due to rounding
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Morning Consult, & Verizon (Verizon Business). (August 31, 2023). Share of small and medium-sized businesses (SMBs) that considered social media marketing courses helpful vs. not helpful in the United States as of August 2023 [Graph]. In Statista. Retrieved December 04, 2024, from https://www.statista.com/statistics/1427624/smbs-social-media-marketing-courses-helpful/
Morning Consult, und Verizon (Verizon Business). "Share of small and medium-sized businesses (SMBs) that considered social media marketing courses helpful vs. not helpful in the United States as of August 2023." Chart. August 31, 2023. Statista. Accessed December 04, 2024. https://www.statista.com/statistics/1427624/smbs-social-media-marketing-courses-helpful/
Morning Consult, Verizon (Verizon Business). (2023). Share of small and medium-sized businesses (SMBs) that considered social media marketing courses helpful vs. not helpful in the United States as of August 2023. Statista. Statista Inc.. Accessed: December 04, 2024. https://www.statista.com/statistics/1427624/smbs-social-media-marketing-courses-helpful/
Morning Consult, and Verizon (Verizon Business). "Share of Small and Medium-sized Businesses (Smbs) That Considered Social Media Marketing Courses Helpful Vs. Not Helpful in The United States as of August 2023." Statista, Statista Inc., 31 Aug 2023, https://www.statista.com/statistics/1427624/smbs-social-media-marketing-courses-helpful/
Morning Consult & Verizon (Verizon Business), Share of small and medium-sized businesses (SMBs) that considered social media marketing courses helpful vs. not helpful in the United States as of August 2023 Statista, https://www.statista.com/statistics/1427624/smbs-social-media-marketing-courses-helpful/ (last visited December 04, 2024)
Share of small and medium-sized businesses (SMBs) that considered social media marketing courses helpful vs. not helpful in the United States as of August 2023 [Graph], Morning Consult, & Verizon (Verizon Business), August 31, 2023. [Online]. Available: https://www.statista.com/statistics/1427624/smbs-social-media-marketing-courses-helpful/
