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Social media marketing: challenges in the U.S. 2014

Published by Statista Research Department, Nov 13, 2014
The graph shows the challenges of social media marketing according to social media professionals in the United States as of October 2014. Harris Poll found that 67 percent of social media professionals thought assessing the effectiveness of social media activities was a challenge.

Challenges of social media marketing in the United States as of October 2014

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Sources

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Release date

November 2014

Region

United States

Survey time period

October 2014

Number of respondents

712 respondents

Special properties

among social media professionals

Method of interview

Online survey

Supplementary notes

The source does not provide information on the type of the study.

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