From the period of 2021 to 2025 the global rum market is expected to grow by over 36 percent. The market was valued at over 14 billion U.S. dollars in 2021 and is expected to reach 219.39 billion dollars by 2025.
Size of the rum market worldwide from 2012 to 2025
(in billion U.S. dollars)
The Rum segment contains spirits based on sugar cane with an alcohol content between 40 and 55 % vol. Important global brands in this segment are Bacardi and Captain Morgan.
The market for Alcoholic Drinks is structured into retail sales for at home consumption and on-premise or foodservice sales for out-of-home consumption. The at-home market, also called off-trade market, covers all retail sales via super- and hypermarkets, convenience stores or similar sales channels. The out-of-home market, also called on-trade market, away-from-home market or HORECA encompasses all sales to hotels, restaurants, catering, cafés, bars and similar hospitality service establishments. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes. The valuation of the out-of-home segment at retail prices means a significant change of the market definition in comparison to earlier iterations of the Consumer Market Outlook, as out-of-home consumption was valued at wholesale prices before. This means, market totals are not comparable to published data from prior years.
All figures are estimate. A detailed methodology can be found in the Statista Market Outlook.
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Statista. (November 1, 2022). Size of the rum market worldwide from 2012 to 2025 (in billion U.S. dollars) [Graph]. In Statista. Retrieved January 30, 2023, from https://www.statista.com/forecasts/1138209/global-rum-market-size
Statista. "Size of the rum market worldwide from 2012 to 2025 (in billion U.S. dollars)." Chart. November 1, 2022. Statista. Accessed January 30, 2023. https://www.statista.com/forecasts/1138209/global-rum-market-size
Statista. (2022). Size of the rum market worldwide from 2012 to 2025 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: January 30, 2023. https://www.statista.com/forecasts/1138209/global-rum-market-size
Statista. "Size of The Rum Market Worldwide from 2012 to 2025 (in Billion U.S. Dollars)." Statista, Statista Inc., 1 Nov 2022, https://www.statista.com/forecasts/1138209/global-rum-market-size
Statista, Size of the rum market worldwide from 2012 to 2025 (in billion U.S. dollars) Statista, https://www.statista.com/forecasts/1138209/global-rum-market-size (last visited January 30, 2023)
Size of the rum market worldwide from 2012 to 2025 (in billion U.S. dollars) [Graph], Statista, November 1, 2022. [Online]. Available: https://www.statista.com/forecasts/1138209/global-rum-market-size