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U.S. Wine Market - Statistics & Facts

By its very nature, wine is a drink that suits a large variety of occasions: it can be served as an aperitif, as an ideal accompaniment to a three-course meal, or just for socializing with friends. The color mix spectrum ranges from that of deep, intense reds through to glistening whites with the pinkish blush characteristic of rosé varieties found somewhere in between.

The United States produced over 800 million gallons of wine in 2016, nearly 9 percent of the global wine production volume. The country's wine production is mainly concentrated in the sun-bathed Golden State of California, which accounted for about 90 percent of entire U.S. wine production in 2018. According to Wines & Vines, there were about 10,742 wineries in the United States as of 2020.

Over the past few years, wine sales have held a share of about 17 percent of total alcohol retail sales in the United States. Retail aisles are filled with table wine brands such as Barefoot, Sutter Home and Franzia. America's number one table wine brand Barefoot was sold to the E&J Gallo Winery in 2005. The table wine brand reportedly generated about 673 million dollars in sales in the United States in 2020.

Average wine consumption per United States resident was 2.95 gallons in 2018, up from 2.34 gallons in 2005. Americans enjoyed drinking wine more at home than elsewhere: expenditure figures show that on average, U.S. consumers spent about 140 U.S. dollars per year on the wine they consumed at home, compared to about 46 U.S. dollars for wine at full-service restaurants. Among wine drinkers, merlot, chardonnay, and cabernet were the three most purchased varieties.

Interesting statistics

In the following 7 chapters, you will quickly find the {amountStatistics} most important statistics relating to "Wine Market".

Wine market in the U.S.

Dossier on the topic

All important statistics are prepared by our experts – available for direct download as PPT & PDF!

Important key figures

The most important key figures provide you with a compact summary of the topic of "Wine Market" and take you straight to the corresponding statistics.

Trade and retail

Wine sales & consumption in the U.S.

Interesting Statista reports

  • Statista Toplist
  • Statista Industry Report - NAICS Code 312
  • Statista Consumer Market Outlook - Segment Report


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