PatPat brand profile in the United States 2022
When it comes to toys and baby online shop users, brand awareness of PatPat is at 35% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is PatPat in the United States?
In total, 9% of U.S. toys and baby online shop users say they like PatPat. However, in actuality, among the 35% of U.S. respondents who know PatPat, 26% of people like the brand.
What is the usage share of PatPat in the United States?
All in all, 7% of toys and baby online shop users in the United States use PatPat. That means, of the 35% who know the brand, 20% use them.
How loyal are the customers of PatPat?
Around 5% of toys and baby online shop users in the United States say they are likely to use PatPat again. Set in relation to the 7% usage share of the brand, this means that 71% of their customers show loyalty to the brand.
What's the buzz around PatPat in the United States?
In June 2022, about 6% of U.S. toys and baby online shop users had heard about PatPat in the media, on social media, or in advertising over the past three months. Of the 35% who know the brand, that's 17%, meaning at the time of the survey there's little buzz around PatPat in the United States.
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