The displayed data on online grocery & beverage shopping by store brand and generation shows results of the Consumer Insights Global survey conducted in the United Kingdom. As of December 2023, some 44 percent of IGen / Gen Z respondents stated that they had ordered groceries, beverages or meal kits online from Asda in the past 12 months. The survey was conducted in 2023, among 2,601 respondents. Access millions of exclusive survey results with Statista Consumer Insights.
Most popular online grocery & beverage shopping store brands in the UK as of December 2023, by generation
respondents who ordered groceries or beverages online
Supplementary notes
Multiple answers were possible.
During the survey, the question was phrased as follows: "From which of these providers have you ordered groceries, beverages or meal kits online in the past 12 months?"
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Statista. (January 31, 2024). Most popular online grocery & beverage shopping store brands in the UK as of December 2023, by generation [Graph]. In Statista. Retrieved March 29, 2024, from https://www.statista.com/forecasts/1309080/online-grocery-and-beverage-shopping-by-store-brand-in-the-uk-by-generation
Statista. "Most popular online grocery & beverage shopping store brands in the UK as of December 2023, by generation." Chart. January 31, 2024. Statista. Accessed March 29, 2024. https://www.statista.com/forecasts/1309080/online-grocery-and-beverage-shopping-by-store-brand-in-the-uk-by-generation
Statista. (2024). Most popular online grocery & beverage shopping store brands in the UK as of December 2023, by generation. Statista. Statista Inc.. Accessed: March 29, 2024. https://www.statista.com/forecasts/1309080/online-grocery-and-beverage-shopping-by-store-brand-in-the-uk-by-generation
Statista. "Most Popular Online Grocery & Beverage Shopping Store Brands in The Uk as of December 2023, by Generation." Statista, Statista Inc., 31 Jan 2024, https://www.statista.com/forecasts/1309080/online-grocery-and-beverage-shopping-by-store-brand-in-the-uk-by-generation
Statista, Most popular online grocery & beverage shopping store brands in the UK as of December 2023, by generation Statista, https://www.statista.com/forecasts/1309080/online-grocery-and-beverage-shopping-by-store-brand-in-the-uk-by-generation (last visited March 29, 2024)
Most popular online grocery & beverage shopping store brands in the UK as of December 2023, by generation [Graph], Statista, January 31, 2024. [Online]. Available: https://www.statista.com/forecasts/1309080/online-grocery-and-beverage-shopping-by-store-brand-in-the-uk-by-generation