U.S. consumers' reasons for clothing brand loyalty 2017

Why do you keep buying the same brands?

by Alexander Kunst, last edited Sep 3, 2019
U.S. consumers' reasons for clothing brand loyalty 2017 This statistic shows the results of a survey conducted in the United States in 2017 on reasons for clothing brand loyalty. Some 77 percent of respondents stated that they usually keep buying the same clothing brands because they like the style. The Survey Data Table for the Statista survey Stationary Fashion Retail in the United States 2017 contains the complete tables for the survey including various column headings.
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Why do you keep buying the same brands?

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