Juices - Czechia

The Juices market in Czechia has been experiencing steady growth over the past few years. Customer preferences have shifted towards healthier beverage options, leading to an increased demand for juices. Additionally, local special circumstances and underlying macroeconomic factors have contributed to the development of the market. Customer preferences in Czechia have been leaning towards healthier beverage options, and this has had a direct impact on the Juices market. Consumers are becoming more conscious of their health and are actively seeking out products that are perceived as healthier alternatives to sugary carbonated drinks. Juices, with their natural fruit content and perceived health benefits, have become a popular choice among health-conscious consumers. This shift in preferences has led to an increased demand for juices, driving the growth of the market. Trends in the Juices market in Czechia reflect the global trend towards healthier lifestyles. There has been a rise in the consumption of organic and natural juices, as consumers are becoming more aware of the potential health benefits associated with these products. In addition, there has been a growing interest in functional juices, which are enriched with vitamins, minerals, and other beneficial ingredients. These trends indicate that consumers are not only looking for taste, but also for added health benefits when choosing juices. Local special circumstances in Czechia have also played a role in the development of the Juices market. The country has a rich agricultural tradition and is known for its high-quality fruits and vegetables. This has created a favorable environment for the production of juices, as there is a ready supply of fresh and locally sourced ingredients. Local juice manufacturers have capitalized on this advantage by producing juices that highlight the natural flavors and qualities of Czech fruits. This has resonated with consumers, who appreciate the authenticity and quality of these products. Underlying macroeconomic factors have also contributed to the growth of the Juices market in Czechia. The country has experienced a stable economy and rising disposable incomes, which have increased consumer purchasing power. As a result, consumers are more willing to spend on premium and healthier products, including juices. This has created a favorable market environment for juice manufacturers, who have been able to cater to the growing demand. In conclusion, the Juices market in Czechia has been developing due to shifting customer preferences towards healthier beverage options, the global trend towards healthier lifestyles, local special circumstances such as the availability of high-quality fruits, and underlying macroeconomic factors such as rising disposable incomes. These factors have created a favorable market environment for juice manufacturers, leading to steady growth in the market.

Data coverage:

The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Modeling approach:

Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending (e.g. consumer spending on Non-Alcoholic Drinks, consumer spending at Hotels, Restaurants etc.), and price level index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Non-Alcoholic Drinks market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.