Underrepresented groups book buying channels in Canada 2018

Most used retail sales channels for buying books among underrepresented and well-represented consumers in Canada as of November 2018

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Release date

May 2019

Region

Canada

Survey time period

November 2018

Number of respondents

500 respondents

Age group

18 years and older

Special properties

English speaking Canadians who had listened to at least one audiobook in the previous 12 months, and who had purchased a book in the last month

Method of interview

Online survey

Supplementary notes

Underrepresented individuals refers to those who are BIPOC (Black, Indigenous, and/or a person of color), LGBTQ+, disabled/differently abled or part of a religious minority.

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