Poland: most influential weekly and bi-weekly magazines 2023

In the IMM ranking of the most frequently quoted weekly and bi-weekly magazines in Poland in 2023, first place was taken by Wprost (4.49 thousand cross-media references), followed by Viva and Do Rzeczy.

Most influential weekly and bi-weekly magazines in Poland from 2020 to 2023, by number of cross-media references (in 1,000s)

Publication	2020	2021	2022	2023
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Release date

January 2024

More information

Region

Poland

Survey time period

2020 to 2023

Number of respondents

563,478*

Special properties

Media messages

Supplementary notes

* Sample for the year 2023. The research was done on the basis of monitoring materials from the press, radio, television and Internet portals where media names were mentioned:
- press titles,
- Internet portals,
- radio stations, television stations or the titles of their programs.

The analysis covers all messages that quote or refer to reports that originally appeared in other media. The IMM prepares a report on the basis of all those messages in which the media refer to the reports of other media.

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