Types of advertised products in Poland 2019

In May 2019, the highest advertising budgets in the Polish retail sector were invested in discounters (27 percent) and electronics stores (26 percent).

Share of advertised products in Poland as of May 2019, by type

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Source

Release date

June 2019

Region

Poland

Survey time period

May 2019

Supplementary notes

* The study covered advertising published in the press and broadcast on radio and television. Expenses presented in the report are given according to the official net price lists of individual media.

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Statistics on "Advertising in Poland"

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