In May 2019, the highest advertising budgets in the Polish retail sector were invested in discounters (27 percent) and electronics stores (26 percent).
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Share of advertised products in Poland as of May 2019, by type
Types of advertised products in Poland 2019
Published by Statista Research Department,
Sep 12, 2019
Share of advertised products in Poland as of May 2019, by type
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Release date
June 2019
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Region
Poland
Survey time period
May 2019
Supplementary notes
* The study covered advertising published in the press and broadcast on radio and television. Expenses presented in the report are given according to the official net price lists of individual media.
Types of advertised products in Poland 2019
Published by Statista Research Department,
Sep 12, 2019
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Statistics on "Advertising in Poland"
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Statistics on "Advertising in Poland - Television advertising"
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Instytut Monitorowania Mediów. (June 10, 2019). Share of advertised products in Poland as of May 2019, by type [Graph]. In Statista. Retrieved December 13, 2019, from https://www.statista.com/statistics/1032042/poland-types-of-advertised-products/
Instytut Monitorowania Mediów. "Share of advertised products in Poland as of May 2019, by type." Chart. June 10, 2019. Statista. Accessed December 13, 2019. https://www.statista.com/statistics/1032042/poland-types-of-advertised-products/
Instytut Monitorowania Mediów. (2019). Share of advertised products in Poland as of May 2019, by type. Statista. Statista Inc.. Accessed: December 13, 2019. https://www.statista.com/statistics/1032042/poland-types-of-advertised-products/
Instytut Monitorowania Mediów. "Share of Advertised Products in Poland as of May 2019, by Type." Statista, Statista Inc., 10 Jun 2019, https://www.statista.com/statistics/1032042/poland-types-of-advertised-products/
Instytut Monitorowania Mediów, Share of advertised products in Poland as of May 2019, by type Statista, https://www.statista.com/statistics/1032042/poland-types-of-advertised-products/ (last visited December 13, 2019)
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