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Reasons for considering cancelling paid TV subscription in Poland 2019

The most common reason Polish TV subscribers wanted to drop their subscription in 2019 was because the offer was too expensive - 43 percent of satellite TV subscribers and 45 percent of cable TV subscribers stated this as a reason. The second most common answer was that they rarely watched television. This answer was much more prevalent among cable TV subscribers. The availability of and interest in the programs offered by their subscription also played an important role.

Why are you considering dropping your paid TV subscription?

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Release date

May 2019



Survey time period


Special properties

Active television subscribers

Supplementary notes

Conducted by KRRiT using the data of Wavemaker.

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Statistics on "Television in Poland"

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