Federica Laricchia
Research expert covering the global consumer technology industry
Get in touch with us nowShare of smart TVs in U.S. households during April 2017-2020, by OEM
In 2020, Samsung remained the most popular smart TV brand among U.S. households, with a steady share of 32 percent. Alcatel/TCL and Vizio rounded out the top of the list, with 14 and 13 percent market share, respectively.
TV market
Despite the growing popularity of alternative consumer electronic devices, such as smartphones and tablets, the television market has continued to grow. The total number of TV households worldwide is forecast to reach the 1.8 billion mark by 2025, despite a slump in 2012, and there are over 120 million TV homes in the United States for the 2019-2020 TV season.
Smart TVs
Apart from providing users the viewing experience a more traditional TV set can offer, smart TVs also enable access to the internet and connection with other devices. Smart TV technology is becoming an increasingly popular feature of modern television sets: in 2020, over 70 percent of individuals in the U.S. household had access to a smart TV. Tizen is the most popular smart TV operating system, followed by WebOS.
TV market
Despite the growing popularity of alternative consumer electronic devices, such as smartphones and tablets, the television market has continued to grow. The total number of TV households worldwide is forecast to reach the 1.8 billion mark by 2025, despite a slump in 2012, and there are over 120 million TV homes in the United States for the 2019-2020 TV season.
Smart TVs
Apart from providing users the viewing experience a more traditional TV set can offer, smart TVs also enable access to the internet and connection with other devices. Smart TV technology is becoming an increasingly popular feature of modern television sets: in 2020, over 70 percent of individuals in the U.S. household had access to a smart TV. Tizen is the most popular smart TV operating system, followed by WebOS.
